Professional Summary
Professional Overview
Laura Gioeli is a seasoned Digital Marketing professional with a strong track record of driving impactful campaigns and delivering measurable results. With a focus on the cosmetics and fashion industries, she leverages her expertise in content creation, social media management, and data-driven marketing strategies to help brands engage their target audiences and achieve their business objectives.
Experience Summary
Current Role
Laura currently serves as the Digital Marketing specialist at Nahrin Swisscare, a leading provider of natural skincare and wellness products. In this role, she is responsible for developing and executing comprehensive digital marketing plans, including the management of the company's social media channels, content creation, and campaign optimization. Through her strategic approach and data-driven insights, Laura has been instrumental in increasing brand awareness, driving online sales, and enhancing customer engagement.
Career Progression
Prior to her current role, Laura held various marketing and communication positions within the cosmetics and fashion industries. At Vedica Cosmetics, she was responsible for overseeing the company's marketing and communication strategies, leading the development of impactful brand campaigns and strengthening the company's digital presence. Earlier in her career, Laura worked as a Creative and Communication specialist at Calzedonia Group, where she contributed to the creation of innovative marketing materials and assisted in the execution of successful brand activations.
Academic Background
Laura holds a Bachelor's degree in Fashion and Communication from the University of Verona, where she specialized in the integration of digital technologies within the fashion industry. During her studies, she demonstrated a strong academic performance and participated in several industry-relevant projects, showcasing her ability to translate theoretical knowledge into practical applications.
Areas of Expertise
- Digital marketing strategy and campaign management
- Social media optimization and content creation
- Data analysis and performance tracking
- Branding and visual identity development
- Collaboration with cross-functional teams
- Adaptability to evolving marketing trends and technologies
Professional Impact
Throughout her career, Laura has successfully launched digital marketing campaigns that have driven meaningful engagement and measurable results for her clients. Her ability to leverage data-driven insights has enabled her to optimize campaign performance and deliver high-impact, cost-effective solutions. Laura's contributions have been instrumental in strengthening brand awareness, increasing online sales, and fostering deeper customer relationships within the cosmetics and fashion industries.
Conclusion
With her proven expertise in digital marketing, strong industry knowledge, and collaborative mindset, Laura is well-positioned to continue making a significant impact in her current role and contribute to the long-term success of Nahrin Swisscare. Her passion for leveraging digital platforms to amplify brand narratives and drive measurable business outcomes makes her a valuable asset to any organization seeking to enhance its digital marketing presence and achieve its strategic objectives.