Professional Summary

Professional Overview

Laura Holland is an experienced Internal Communications Manager with a demonstrated history of working in the public sector. She specializes in developing and implementing effective internal communication strategies that engage employees, foster organizational alignment, and drive positive business outcomes.

Experience Summary

Current Role

As the Internal Communications Manager at Croydon Council, Laura is responsible for leading the organization's internal communication efforts. In this role, she develops and executes comprehensive communication plans, manages the internal communication channels, and collaborates with cross-functional teams to ensure consistent and impactful messaging. Under her leadership, the internal communication function has become a strategic partner in driving employee engagement and supporting the council's broader organizational objectives.

Career Progression

Prior to her current position, Laura held various communications and engagement roles, including Senior Communications and Engagement Officer (Internal) at Croydon Council, and Communications Consultant and Senior Communications Consultant at Thomsons Online Benefits. She also gained experience in the higher education and nonprofit sectors, serving as Communications Manager at Ravensbourne and Digital Communications Coordinator at the University of New South Wales. Throughout her career, Laura has demonstrated a strong ability to adapt to different organizational contexts and effectively translate complex information into clear, compelling, and actionable communications.

Academic Background

Laura holds a Bachelor of Arts degree from the University of Sussex. She is currently pursuing a Certificate in Leadership and Change from the London School of Economics and Political Science (LSE), further expanding her expertise in driving organizational transformation through strategic communication and change management initiatives.

Areas of Expertise

Internal communication strategy and implementation

Employee engagement and change management

Stakeholder relations and cross-functional collaboration

Digital communication and content creation

Analytical and data-driven approach to communication

Professional Impact

During her tenure at Croydon Council, Laura has spearheaded several high-impact internal communication initiatives. She led the relaunch of the organization's intranet, which resulted in a 25% increase in employee engagement and a 15% improvement in the council's internal communication satisfaction scores. Additionally, she developed and implemented a comprehensive employee recognition program that has been recognized for its innovative approach to boosting morale and celebrating organizational achievements.

Conclusion

With her extensive experience in internal communication, her passion for driving organizational effectiveness, and her commitment to continuous learning, Laura is poised to continue making a meaningful impact in her current role and beyond. Her strategic mindset, adaptability, and ability to translate complex information into tangible value make her a valuable asset to any organization seeking to strengthen its internal communication capabilities and foster a thriving, engaged workforce.

Laura Holland