Professional Role and Responsibilities
Laura Kegley serves as the Chief Revenue Officer (CRO) at Canvs AI, a New York-based SaaS company specializing in advanced AI-driven insights platforms for analyzing unstructured consumer feedback. She was appointed to this role in July 2024. In her capacity as CRO, Laura is responsible for leading Canvs AI’s revenue growth strategy, scaling the commercial organization, and overseeing sales operations.
Prior to joining Canvs AI, she held senior sales leadership roles at various SaaS and AI-focused companies including Revuze—where she built and led the U.S. team and go-to-market strategy—and NetBase Quid, where she was Senior Vice President of Account Management and GM for the Asia Pacific region. Her career encompasses over two decades of experience leading sales teams at SaaS platforms that offer cutting-edge AI and consumer analytics solutions. This background positions her as a seasoned leader in scaling software businesses with a focus on innovative analytics technologies.
Expertise and Leadership Style
Laura has demonstrated expertise in building and motivating high-performing, global sales teams, especially in complex enterprise SaaS environments focusing on AI-driven consumer insights. She is recognized internally and externally for her strategic vision and ability to cultivate client relationships that drive revenue. Her leadership style emphasizes support, action-orientation, and adaptability to diverse regional market requirements.
Her efforts have contributed significantly to Canvs AI’s recognition as a G2 Leader in Customer Feedback Analytics and the company achieving the distinction of the highest-rated text analysis solution on G2 in Summer 2024. Laura’s role has involved championing both the product and brand evolution at Canvs AI, including initiatives tied to customer feedback and enhanced platform capabilities.
Educational Background
Laura Kegley holds a Master of Science in Technology Management from Columbia University (2019-2021). This advanced degree supports her ability to integrate technical understanding with business strategy in the SaaS and AI space.
Location and Industry Engagement
Laura is based in the New York City Metropolitan Area, reflecting Canvs AI’s headquarters and its position within a major commercial and technology hub. She actively participates in industry events, such as the Corporate Researchers Conference (CRC 2024) and The Market Research Event (TMRE), where she is noted as a featured speaker. These appearances underscore her thought leadership in consumer insights, AI, and customer feedback analytics.
Company Context and Recent Developments
Under Laura’s commercial leadership, Canvs AI has undergone a significant brand refresh and product evolution, expanding beyond survey analysis to full-spectrum feedback intelligence including new data sources such as Reddit and enhanced review and transcript analysis capabilities. This evolution was publicly announced and celebrated in mid-2025, with Laura highlighting the company’s customer-centric approach and cultural impact internally.
The company focuses on delivering high-trust AI text analysis for large enterprises to unlock actionable insights from open-ended consumer feedback in real time. Canvs AI’s platform is recognized for accelerating time-to-insights and reducing costs associated with traditional feedback analysis methods.
Contact and Professional Network Insights
- LinkedIn: [https://www.linkedin.com/in/lauramkegley/](https://www.linkedin.com/in/lauramkegley/), with over 2,000 followers and 500+ connections, indicating a strong professional network within SaaS, AI, and analytics sectors.
- She frequently collaborates with internal teams and customers to refine messaging and platform capabilities, evidencing cross-functional leadership skills.
Notable Achievements and Industry Recognition
- Appointment as CRO at Canvs AI amid the company’s peak growth phase and market leadership recognition.
- Leadership during Canvs AI’s attainment of multiple G2 badges and topping rankings in customer satisfaction in the text analytics category.
- Historically, she has supported international markets, especially Asia Pacific, illustrating her global commercial acumen.
Summary
Laura Kegley is a seasoned SaaS and AI sales executive with a proven track record of scaling revenue and leading high-impact teams. At Canvs AI, she drives the company’s growth strategy during a pivotal period marked by product innovation and market leadership recognition. Her advanced technical education and extensive leadership experience in AI-powered analytics companies equip her to address the evolving needs of enterprise customers seeking sophisticated insights from unstructured data.
Her active participation in industry forums and focus on customer-driven innovation make her a key influencer within the customer feedback analytics domain.
