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Laura Pena Lopez

Professional Summary



Professional Overview


Laura Pena Lopez is a talented Talent Attraction Professional with over 5 years of experience in the human resources and recruitment industry. She currently serves as a Talent Attraction Professional at Konecta, where she plays a crucial role in identifying and attracting top talent to support the organization's growth and development. Additionally, she provides cognitive support services to the ICFES (Colombian Institute for the Evaluation of Education) as an Apoyo Cognitivo.

Experience Summary



Current Roles


Talent Attraction Professional, Konecta (2023 - Present)
  • Responsible for developing and implementing effective talent attraction strategies to identify and recruit top-quality candidates for Konecta's various business units.

  • Collaborates cross-functionally with hiring managers to understand and align with the company's talent needs.

  • Leverages employer branding and digital recruitment channels to reach and engage with a diverse pool of qualified candidates.

  • Streamlines the recruitment process to ensure a positive candidate experience and timely hiring decisions.


Apoyo Cognitivo - ICFES, Grupo ASD (2022 - Present)
  • Provides cognitive support services to the ICFES, the Colombian Institute for the Evaluation of Education, contributing to the development and administration of educational assessments.

  • Applies in-depth knowledge of cognitive processes and assessment methodologies to enhance the quality and reliability of ICFES examinations.

  • Collaborates with ICFES subject matter experts to continuously improve the assessment instruments and testing procedures.


Career Progression


Talent Attraction Professional (Temporary), CEMEX (2023)
  • Executed targeted talent attraction strategies to support CEMEX's hiring needs during a temporary assignment.

  • Leveraged employer branding and digital recruitment channels to identify and engage with qualified candidates.

  • Contributed to the streamlining of the recruitment process, ensuring a positive candidate experience.


Human Resources Analyst (Contractor), CEMEX (2022 - 2023)
  • Supported the human resources team at CEMEX in various HR-related functions, including recruitment, onboarding, and employee relations.

  • Collaborated with hiring managers to understand staffing requirements and design effective recruitment strategies.

  • Maintained accurate records and generated reports to support workforce planning and decision-making.


Recruiting Coordinator, Jobandtalent Group (2021 - 2022)
  • Coordinated the recruitment process for various job roles across Jobandtalent's diverse client base.

  • Screened and evaluated candidate applications, conducted interviews, and facilitated the hiring process.

  • Provided administrative support and maintained accurate recruitment data and records.


Recruiter, ManpowerGroup Colombia (2021)
  • Responsible for sourcing, screening, and selecting qualified candidates for various client organizations.

  • Utilized recruitment tools and platforms to identify and engage with potential candidates.

  • Facilitated the interview and selection process to support clients' hiring needs.


Human Resources Assistant, Comdata España & Latam (2020 - 2021)
  • Provided administrative support to the human resources department, including data management, employee onboarding, and benefits administration.

  • Assisted with the implementation of HR policies and procedures to ensure compliance and employee satisfaction.


Academic Background


Laura Pena Lopez holds a Bachelor's degree in Human Resources Management from the University of A Coruna, where she graduated with distinction.

Areas of Expertise


  • Talent Acquisition and Recruitment

  • Employer Branding and Candidate Engagement

  • Recruitment Process Optimization

  • Human Resources Analytics and Reporting

  • Cognitive Assessment and Evaluation


Professional Impact


  • Developed and implemented successful talent attraction strategies, leading to the successful hiring of highly skilled professionals for Konecta and CEMEX.

  • Contributed to the enhancement of the ICFES assessment instruments and testing procedures, improving the quality and reliability of educational evaluations in Colombia.

  • Demonstrated a track record of streamlining recruitment processes and delivering a positive candidate experience, resulting in improved hiring efficiency and satisfaction.


Conclusion


With her extensive experience in talent acquisition, human resources, and cognitive assessment, Laura Pena Lopez is a versatile and valuable professional who is poised to make a significant impact in her current and future roles. Her strong analytical skills, strategic mindset, and commitment to excellence make her an asset to any organization seeking to attract and retain top talent.