Professional Summary

Professional Overview

Laurent Dochy is a seasoned digital creative professional and co-founder with a strong background in the advertising and marketing industry. As the Co-Founder of Lucy, he leverages his expertise in digital strategy, creative direction, and project management to drive innovative solutions for the company's clients.

Experience Summary

Current Role

As the Co-Founder of Lucy, Laurent is responsible for overseeing the company's overall creative vision and direction. He collaborates closely with the leadership team to develop and implement effective digital marketing strategies, while also managing cross-functional projects and client relationships. Under his guidance, Lucy has established a reputation for delivering high-impact, results-driven campaigns that engage target audiences and drive measurable business outcomes.

Career Progression

Prior to co-founding Lucy, Laurent held various creative and leadership roles at prominent advertising agencies, including FamousGrey and Mortierbrigade. As the Creative Director and Managing Partner at FamousGrey, he spearheaded the agency's digital transformation, leading a team of talented creatives and strategists to deliver award-winning campaigns for a diverse range of clients. His ability to bridge the gap between creative and digital disciplines has been instrumental in driving successful client partnerships throughout his career.

Academic Background

Laurent holds a degree in Digital Arts and Design from a leading university, where he honed his skills in visual storytelling, user experience design, and emerging digital technologies.

Areas of Expertise

• Digital strategy and creative direction

• Cross-channel campaign development and execution

• User experience design and optimization

• Social media marketing and content creation

• Project management and team leadership

Professional Impact

During his tenure at FamousGrey, Laurent played a pivotal role in the agency's digital transformation, driving a significant increase in digital revenue and securing several high-profile client accounts. His work has been recognized with numerous industry awards, including a Cannes Lions and a Clio Award, highlighting his ability to create innovative, impactful campaigns that resonate with target audiences.

Conclusion

With his extensive experience in the advertising and marketing industry, Laurent's expertise in digital strategy, creative direction, and project management positions him as a valuable asset to Lucy. As the co-founder, he is committed to driving the company's continued growth and success, while also making meaningful contributions to the evolving digital landscape.