Lauri Kotcher

Chief Executive Officer

Professional Overview

Lauri Kotcher is a seasoned business leader with extensive experience in the consumer goods and retail industries. As the Chief Executive Officer of quip., she is responsible for driving the company's strategic vision, overseeing operations, and accelerating growth. With a strong background in brand management, marketing, and general management, Kotcher is well-equipped to lead quip. through its next phase of development.

Experience Summary

Current Role

As the Chief Executive Officer of quip., Kotcher is responsible for setting the company's strategic direction, leading the executive team, and driving the continued expansion of the brand's portfolio of oral care products. Under her leadership, quip. has further solidified its position as a leading innovator in the oral care space, offering consumers high-quality, design-forward products that promote better oral health habits.

Career Progression

Prior to joining quip., Kotcher served as the Chief Executive Officer and Board Member at The Shade Store, where she spearheaded the company's growth and strengthened its position as a premier provider of custom window treatments. Before that, she held the role of CEO at Hello Products LLC, where she oversaw the brand's transformation into a leading natural oral care company. Kotcher's earlier career includes roles as a Senior Advisor at L Catterton, a Managing Director at Lehman Brothers, and a Partner at McKinsey & Company, where she honed her expertise in brand management, marketing, and strategic advisory.

Academic Background

Kotcher holds a Bachelor's degree from a prestigious university, where she graduated with honors. Her academic achievements and specialized training have equipped her with a strong foundation in business strategy, consumer insights, and innovative problem-solving.

Areas of Expertise

Kotcher's areas of expertise include brand management, marketing strategy, product innovation, and operational excellence. She has a proven track record of driving growth, building high-performing teams, and delivering exceptional results for the companies she has led. Her deep understanding of consumer behavior and market trends has been instrumental in guiding her organizations to success.

Professional Impact

Throughout her career, Kotcher has been recognized for her industry contributions and leadership. She currently serves on the Board of Directors at Freshpet, where she provides strategic guidance and oversight. Kotcher's ability to navigate complex business environments, foster collaborative partnerships, and implement transformative initiatives has earned her a reputation as a highly respected and influential executive within the consumer goods and retail sectors.

Conclusion

Lauri Kotcher's extensive experience, strategic vision, and proven track record of success make her well-positioned to lead quip. into its next phase of growth. With her strong background in brand management, marketing, and operational excellence, Kotcher is poised to drive the company's continued innovation and expansion, ultimately delivering greater value to consumers and shareholders alike.