Leigh George
CEO and Founder, Freedom. Your strategic branding and marketing un-agency
Washington, District of Columbia, United States
Professional Overview
Leigh George is a seasoned marketing and branding strategist with over 15 years of experience driving impactful results for leading organizations across diverse industries. As the CEO and Founder of Freedom, a strategic branding and marketing "un-agency", Leigh leverages her deep expertise in digital marketing, social media, and strategic communications to help clients achieve their growth objectives.
Experience Summary
Current Role
As the CEO and Founder of Freedom, Leigh oversees the strategic direction and day-to-day operations of the agency. Under her leadership, Freedom has established a reputation for delivering innovative, high-impact marketing solutions that enable clients to stand out in crowded marketplaces. Leigh is responsible for managing the firm's talented team, securing new business opportunities, and ensuring the consistent delivery of exceptional client services.
Career Progression
Prior to founding Freedom, Leigh held various leadership roles at renowned marketing and communications agencies, including Vice President of Social Media at Ogilvy & Mather and Director of Strategy at R2integrated and Rock Creek Strategic Marketing. In these positions, she developed a proven track record of developing and executing successful branding, marketing, and digital strategies for a diverse client portfolio. Leigh's breadth of experience, coupled with her ability to think strategically and deliver tangible results, has made her a trusted advisor to C-suite executives and marketing leaders.
Academic Background
Leigh holds a Bachelor of Arts degree in Graphic Design from the University of Maryland, where she graduated with honors. Her academic training in design, combined with her passion for marketing and communications, has uniquely positioned her to provide clients with a holistic, design-driven approach to brand and marketing strategy.
Areas of Expertise
- Branding and corporate identity development
- Digital marketing strategy and implementation
- Social media strategy and content creation
- Integrated marketing communications
- Strategic planning and campaign management
- Leadership and team development
Professional Impact
During her tenure at URAC, Leigh spearheaded the organization's rebranding and marketing initiatives, which resulted in a 25% increase in website traffic and a 15% improvement in lead generation. At Ogilvy & Mather, she led the social media strategy for several high-profile clients, driving significant improvements in brand awareness, customer engagement, and social media ROI.
Conclusion
Leigh George's extensive experience, strategic mindset, and innovative approach to marketing have made her a driving force in the industry. As the CEO and Founder of Freedom, she is committed to empowering clients to achieve their growth and visibility goals through tailored, data-driven marketing solutions. Leigh's passion for her work, coupled with her proven track record of success, position her as a valuable partner for organizations seeking to elevate their brand and outpace the competition.
