Lisa Sequino
Chief Executive Officer
Professional Overview
Lisa Sequino is an accomplished senior executive with over 15 years of experience in the beauty and consumer goods industries. She currently serves as the Chief Executive Officer of Supergoop!, a leading innovative skincare brand focused on sun protection. In this role, she is responsible for driving the company's strategic vision, overseeing day-to-day operations, and expanding the brand's global footprint.
Experience Summary
Current Role
As the CEO of Supergoop!, Lisa is spearheading the brand's growth and innovation, leveraging her deep expertise in the beauty and personal care sectors. She is responsible for setting the company's strategic direction, leading cross-functional teams, and identifying new market opportunities to drive Supergoop!'s continued success.
Career Progression
Prior to joining Supergoop!, Lisa held several high-profile leadership positions within the beauty industry. She served as the Chief Executive Officer of JLo Beauty & Lifestyle, where she was instrumental in building the brand's presence and expanding its product portfolio. Before that, she held senior leadership roles at The Estée Lauder Companies Inc., including Senior Vice President of North America Brands, CEO of BECCA Cosmetics, and Senior Vice President/General Manager of Estée Lauder and AERIN Beauty in North America. Lisa also has experience in the consumer goods industry, having held various leadership positions at Procter & Gamble, including Vice President of Luxury Fragrance Licenses & E-Commerce and Vice President of Luxury Beauty and Grooming.
Academic Background
Lisa holds a Bachelor's degree in Business Administration from the University of Southern California, where she graduated with honors.
Areas of Expertise
- Beauty and personal care industry
- Brand strategy and portfolio management
- Global expansion and market entry
- Digital transformation and e-commerce
- Organizational leadership and team building
Professional Impact
Under Lisa's leadership, Supergoop! has continued to disrupt the sun care category, introducing innovative products and expanding its international footprint. She has also been an active member of the Young Presidents' Organization (YPO), a global network of influential business leaders, since 2020.
Conclusion
With her extensive experience, strategic vision, and proven track record of success, Lisa Sequino is well-positioned to guide Supergoop! to new heights as the company's Chief Executive Officer. Her deep industry expertise and commitment to innovation make her a valuable asset in the rapidly evolving beauty and personal care landscape.
