Liz Wagner

VP of Ecommerce & Technology

Professional Overview
Liz Wagner is an accomplished ecommerce and technology leader with a proven track record of driving digital transformation and delivering innovative solutions. As the VP of Ecommerce & Technology at TomboyX, she is responsible for spearheading the company's online presence, leveraging cutting-edge technologies to enhance the customer experience and drive revenue growth.

Experience Summary

Current Role
In her current role as VP of Ecommerce & Technology at TomboyX, Liz oversees the development and implementation of the company's ecommerce strategy, including website design, user experience optimization, and the integration of cutting-edge technologies. She is instrumental in driving the brand's online growth, leading cross-functional teams to deliver seamless digital experiences that cater to the diverse needs of TomboyX's customer base.

Career Progression
Prior to her current role, Liz held several leadership positions at BECU, where she played a pivotal role in the organization's digital transformation. As the Director of Digital Transformation, she led the implementation of innovative technologies and digital initiatives that enhanced the member experience and improved operational efficiency. Additionally, she served as a pioneer in BECU's Diversity, Equity, and Inclusion efforts, championing initiatives that fostered a more inclusive and equitable workplace.

Liz's career began at Starbucks, where she progressed from a Marketing Manager to a Senior Manager in Ecommerce, spearheading the development and optimization of the company's online presence and digital customer experiences.

Academic Background
Liz holds a Bachelor's degree in Marketing from the University of Washington, where she graduated with distinction, showcasing her academic excellence and dedication to her field.

Areas of Expertise
Liz's expertise spans across ecommerce, digital strategy, user experience design, data analytics, and technology implementation. She is adept at aligning business objectives with innovative digital solutions, driving measurable results through data-driven decision-making. Her strong leadership skills and ability to foster cross-functional collaboration have been instrumental in her success.

Professional Impact
Throughout her career, Liz has made significant contributions to the organizations she has served. At TomboyX, she is currently leading the charge in enhancing the brand's online presence, leveraging emerging technologies to deliver a seamless and engaging customer experience. Her previous work at BECU and Starbucks has left a lasting impact, as she has consistently delivered impactful digital initiatives that have driven revenue growth, improved operational efficiency, and enhanced customer satisfaction.

Conclusion
Liz Wagner's extensive experience, strategic vision, and innovative mindset make her a valuable asset to TomboyX. As the VP of Ecommerce & Technology, she is poised to continue driving the company's digital transformation, leveraging her expertise to propel the brand's online success and solidify its position as a leader in the ecommerce landscape.