Liz Wakefield
VP Marketing
Liz Wakefield is a seasoned marketing executive with over 20 years of experience driving strategic growth and demand generation initiatives for leading technology and media organizations. As the VP of Marketing at Neuron7.ai, she is responsible for developing and executing comprehensive marketing strategies to promote the company's cutting-edge AI-powered solutions and expand its market presence.
Professional Overview
Liz is a strategic marketing leader with a proven track record of success in the technology and media industries. She specializes in developing and implementing innovative demand generation programs, digital marketing initiatives, and go-to-market strategies that drive sustainable business growth. Liz's expertise spans a wide range of areas, including content marketing, lead generation, marketing automation, and customer engagement.
Experience Summary
Current Role
As the VP of Marketing at Neuron7.ai, Liz is responsible for leading the company's global marketing efforts. In this role, she has successfully launched several high-impact campaigns that have resulted in a significant increase in qualified leads and a stronger brand presence in the AI solutions market. Liz has also spearheaded the development of a robust content strategy, which has positioned Neuron7.ai as a thought leader in the industry.
Career Progression
Prior to joining Neuron7.ai, Liz held various marketing leadership positions, including VP of Marketing, Demand Generation at Lucidworks, Senior Marketing Director at Informa, and Marketing Director at O'Reilly Media and UBM plc. Throughout her career, Liz has consistently demonstrated her ability to drive measurable results, build high-performing teams, and adapt to changing market conditions.
Academic Background
Liz holds a Bachelor of Arts degree in Marketing from the University of Oregon, where she graduated cum laude.
Areas of Expertise
- Demand generation and lead nurturing
- Digital marketing and content strategy
- Marketing automation and analytics
- Go-to-market strategy and execution
- Team building and people management
Professional Impact
During her tenure at Lucidworks, Liz led the development and implementation of a comprehensive demand generation program that resulted in a 35% increase in qualified leads and a 25% improvement in marketing-sourced revenue. She has also been recognized as a thought leader in the marketing community, speaking at various industry events and contributing to influential publications.
Conclusion
Liz Wakefield is a seasoned marketing executive with a proven track record of driving growth and innovation for leading technology and media companies. Her extensive experience, strategic vision, and collaborative leadership style make her a valuable asset to the Neuron7.ai team as they continue to expand their market presence and deliver cutting-edge AI solutions to their customers.