Professional Summary

Professional Overview

Lloyd Parata is the APAC Sales Director at TradeSun®, Inc., a leading provider of trade finance and supply chain solutions. With over 25 years of experience in the technology industry, he brings a wealth of expertise in driving sales growth, leading high-performing teams, and delivering innovative solutions to clients across the Asia-Pacific region.

Experience Summary

Current Role

As the APAC Sales Director at TradeSun®, Inc., Lloyd is responsible for leading the company's sales strategy and execution in the Asia-Pacific market. He oversees a team of sales professionals and works closely with clients to understand their unique needs and deliver tailored solutions that drive business success. Under his leadership, the APAC team has consistently exceeded revenue targets and expanded the company's footprint in the region.

Career Progression

Prior to his current role, Lloyd held various senior sales and leadership positions at well-known technology companies, including IBM, BankiFi, and ActiveOps. He has a proven track record of driving growth, building strong client relationships, and developing high-performing teams. Throughout his career, Lloyd has demonstrated his ability to navigate complex sales environments, identify new market opportunities, and deliver innovative solutions that create tangible value for clients.

Academic Background

Lloyd holds a Bachelor of Business degree from the University of Queensland, with a specialization in Marketing and International Business. He has also completed several executive leadership programs, further enhancing his strategic and managerial capabilities.

Areas of Expertise

• Enterprise software sales and account management

• Strategic sales planning and go-to-market execution

• Developing and leading high-performing sales teams

• Implementing data-driven sales processes and analytics

• Fostering strong client relationships and delivering exceptional customer experiences

• Navigating complex regulatory and compliance requirements in the financial services industry

Professional Impact

During his tenure at TradeSun®, Inc., Lloyd has spearheaded numerous initiatives that have contributed to the company's success in the APAC region. He has led the expansion of the company's client portfolio, forged strategic partnerships with industry leaders, and implemented data-driven sales processes that have resulted in improved sales efficiency and increased win rates.

Conclusion

With his extensive experience, proven leadership, and deep industry expertise, Lloyd Parata is well-positioned to drive continued growth and innovation for TradeSun®, Inc. in the Asia-Pacific market. His commitment to delivering exceptional customer outcomes and his ability to build high-performing teams make him a valuable asset to the organization.