Lucia Garbarino
Growth Product Designer | Cordoba, Argentina
Professional Overview
Lucia Garbarino is a seasoned Growth Product Designer with a proven track record of driving user-centric product innovation. With over a decade of experience spanning various industries, she excels at leveraging data-driven insights to optimize digital products and foster sustainable growth.
Experience Summary
Current Role
As a Growth Product Designer at Influur, Lucia is responsible for spearheading the development and enhancement of the company's core digital offerings. She collaborates cross-functionally with engineering, marketing, and analytics teams to identify growth opportunities, implement impactful design solutions, and continuously iterate on product features to maximize user engagement and conversion.
Career Progression
Lucia's professional journey has been marked by a steady progression through diverse product design roles. Prior to her current position, she served as a Product Designer at Reserve, where she played a pivotal role in streamlining the user experience and driving adoption of the company's B2B software platform. Earlier, Lucia honed her skills in growth-focused product design at CookUnity, contributing to the optimization of the brand's e-commerce and subscription-based offerings.
Lucia's career also includes stints as a Product Designer at Eureka Labs and UX/UI roles at Machinalis and Clarika Software + Innovation, where she showcased her expertise in crafting user-centric digital experiences across various industries.
Academic Background
Lucia holds a Bachelor's degree in Graphic Design from the National University of Córdoba, Argentina, where she developed a strong foundation in visual communication and user experience principles.
Areas of Expertise
- Growth-driven product design
- User research and data analysis
- Interaction design and information architecture
- A/B testing and iterative optimization
- Cross-functional collaboration and stakeholder management
- Familiarity with agile development methodologies
Professional Impact
Throughout her career, Lucia has made significant contributions to the success of her employers. At CookUnity, she spearheaded the redesign of the company's subscription management portal, resulting in a 25% increase in customer retention. At Reserve, she led the implementation of a new user onboarding flow, which drove a 15% improvement in trial-to-paid conversion.
Lucia's industry impact extends beyond her direct roles. As a Co-creator at UX Argentina, she actively participates in fostering the local design community, organizing events, and sharing her expertise through presentations and workshops.
Conclusion
With her extensive experience in growth-focused product design, Lucia Garbarino is a valuable asset to any organization seeking to enhance their digital offerings and drive sustainable user engagement. Her data-driven approach, design prowess, and cross-functional collaboration skills position her as a strategic partner in driving innovation and growth.