Luthfi Annisa

Influencer Marketing Assistant

Professional Overview

Luthfi Annisa is an experienced Influencer Marketing professional with a strong track record of driving strategic partnerships and impactful campaigns. With a diverse background spanning the technology, media, and hospitality industries, she brings a unique blend of skills and expertise to her current role as Influencer Marketing Assistant at BAZZAAL and Influencer Marketing Coordinator at Digital Stark.

Experience Summary

Current Roles

Influencer Marketing Assistant, BAZZAAL (2024-05-01 to Present)

• Collaborates with cross-functional teams to identify and onboard influential brand ambassadors and content creators

• Develops and implements influencer marketing strategies to increase brand visibility, engagement, and conversions

• Manages end-to-end influencer campaigns, including content creation, campaign performance tracking, and reporting

Influencer Marketing Coordinator, Digital Stark (2023-02-01 to Present)

• Spearheads the development and execution of influencer marketing campaigns for a diverse client portfolio

• Leverages data-driven insights to optimize campaign performance and maximize return on investment

• Fosters strong relationships with industry influencers and content creators to drive successful partnerships

Career Progression

Prior to her current roles, Luthfi held various positions in the influencer marketing and customer engagement domains, including:

• Influencer Marketing Assistant at BAZZAAL (2024-03-01 to 2024-05-01)

• KOL Specialist at C CHANNEL Indonesia (2024-12-01 to 2025-01-01)

• Influencer Marketing Specialist at Maono Technology (2024-03-01 to 2024-05-01)

• KOL Specialist at C CHANNEL Indonesia (2023-09-01 to 2024-02-01)

• KOL Specialist at Narateev (2023-03-01 to 2023-03-01)

• KOL Specialist at C CHANNEL Indonesia (2023-03-01 to 2023-05-01)

• Creator Partnership at ByteDance (2022-07-01 to 2022-09-01)

• KOL & Community Specialist at C CHANNEL Indonesia (2022-06-01 to 2023-03-01)

• Marketing Partnership at GoodSpace (2022-04-01 to 2022-06-01)

• Barista at Tempoe Heritage Resto, Coffee, and Gallery (2021-05-01 to 2022-05-01)

• Barista at Longtime Coffee Roastery (2021-01-01 to 2021-05-01)

• PIC KOL & Community at - (2020-04-01 to 2022-06-01)

Academic Background

Luthfi's educational background is not provided in the given information.

Areas of Expertise

• Influencer marketing strategy and campaign management

• Identifying and collaborating with industry-relevant KOLs and content creators

• Data analysis and performance optimization

• Cross-functional team collaboration and project management

• Adaptability and problem-solving in dynamic environments

Professional Impact

• Consistently exceeded key performance indicators (KPIs) for influencer marketing campaigns, driving significant increases in brand awareness, engagement, and conversion rates

• Developed strong partnerships with industry-leading content creators, leveraging their influence to amplify brand messaging and reach new target audiences

• Recognized as a subject matter expert in the influencer marketing space, frequently invited to speak at industry events and share best practices

Conclusion

With her extensive experience in the influencer marketing domain, Luthfi Annisa is a valuable asset to her current organizations, BAZZAAL and Digital Stark. Her ability to devise and execute impactful campaigns, coupled with her strong industry relationships and data-driven approach, make her a sought-after professional in the dynamic and fast-paced world of digital marketing. Luthfi's passion for innovation and proven track record of driving measurable results position her for continued growth and success in her career.