Professional Summary
Professional Overview
Maciej Lewinski is a seasoned digital marketing and analytics expert with a strong track record of driving business growth and innovation. As the Co-Founder of maciejlewinski.pl and data.rocks, he leverages his deep expertise in Google Analytics to help clients optimize their online presence and marketing strategies.
Experience Summary
Current Roles
Co-Founder, maciejlewinski.pl (2023-Present)
- Oversees the strategic direction and day-to-day operations of the digital consulting firm
- Provides high-level strategic guidance and hands-on support to clients in implementing and optimizing Google Analytics
- Leads a team of digital analytics professionals in delivering measurable results for clients
Konsultant Google Analytics, maciejlewinski.pl (2011-Present)
- Serves as a trusted advisor to clients, helping them navigate the complexities of Google Analytics and derive actionable insights from data
- Delivers tailored training and workshops to upskill clients' teams on effective use of Google Analytics
- Collaborates cross-functionally with clients' marketing, IT, and leadership teams to drive data-driven decision making
Co-Founder, data.rocks (2014-Present)
- Co-founded the data analytics and business intelligence consultancy
- Leads the development and implementation of custom data solutions for clients across various industries
- Spearheads the firm's growth strategy and business development initiatives
Past Roles
Google Analytics Top Contributor, Google (2017-2020)
- Recognized by Google as a subject matter expert on Google Analytics, providing guidance and support to the broader user community
- Actively contributed to the Google Analytics Help Community, sharing expertise and best practices
Internetowe Rewolucje, Google (2015-2020)
- Served as a Google-certified trainer, delivering workshops and training sessions on digital marketing and analytics
- Empowered Polish businesses to effectively leverage digital tools and strategies to drive growth
Google Certified Trainer, Google (2012-2018)
- Provided comprehensive training and certifications on the use of Google Analytics and other digital marketing tools
- Helped organizations and professionals enhance their data-driven marketing capabilities
Various Roles, Wydawnictwo C.H. Beck (2009-2013)
- Progressed from E-commerce Specialist to Head of E-commerce, driving the company's online presence and sales growth
Marketing and Sales Specialist, INTREX (2006-2009)
- Supported the company's marketing and sales efforts, gaining valuable experience in the field
Academic Background
Maciej Lewinski holds a Bachelor's degree in Business Management from Adam Mickiewicz University in Poznan, Poland.
Areas of Expertise
- Google Analytics implementation and optimization
- Data-driven marketing and digital strategy
- E-commerce and online sales optimization
- Digital transformation and business intelligence
- Cross-functional collaboration and training facilitation
Professional Impact
- Recognized as a Google Analytics subject matter expert, contributing to the broader user community
- Empowered numerous Polish businesses to leverage digital tools and strategies for growth
- Driven measurable improvements in client's online performance and marketing ROI through data-driven insights
Conclusion
With over a decade of experience in the digital marketing and analytics space, Maciej Lewinski is a respected industry leader who is dedicated to helping organizations unlock the full potential of their data. As the Co-Founder of maciejlewinski.pl and data.rocks, he continues to drive innovation and deliver exceptional results for his clients.
