Madeleine Russo
Art Director
Professional Overview
Madeleine Russo is an accomplished Art Director with extensive experience in the fashion and retail industries. She specializes in leading creative teams, developing impactful brand identities, and driving innovative design solutions that resonate with target audiences.
Experience Summary
Current Role
As the Art Director at Dolce Vita, Madeleine is responsible for overseeing the company's visual branding and marketing initiatives. She leads a team of designers in conceptualizing and executing cohesive design strategies across various touchpoints, including print collateral, digital platforms, and in-store visual merchandising. Under her guidance, Dolce Vita has strengthened its brand positioning and achieved a 25% increase in digital engagement.
Career Progression
Prior to her current role, Madeleine served as the Art Director at Kenneth Cole Productions, where she spearheaded the rebranding of the company's flagship line, resulting in a 15% boost in sales. Before that, she held the position of Senior Graphic Designer at Dolce Vita, where she played a pivotal role in developing the brand's visual identity and oversaw the creation of award-winning marketing campaigns.
Madeleine's diverse background also includes roles as a Creative Image Coordinator at ONS Clothing, an Associate Designer at A|X Armani Exchange, and a Freelance Graphic Designer for various clients, including Strategic Communications Group.
Academic Background
Madeleine holds a Bachelor of Fine Arts degree in Graphic Design from Pratt Institute, where she graduated with Honors.
Areas of Expertise
- Brand identity and visual strategy development
- Art direction and creative team leadership
- Omnichannel design for print, digital, and in-store applications
- Trend analysis and concept ideation
- Typography, layout, and color theory
- Photography and image curation
- Project management and cross-functional collaboration
Professional Impact
Madeleine's design work has been recognized with numerous industry awards, including a Gold ADDY Award for her work on Dolce Vita's holiday campaign and a Silver CLIO Award for the Kenneth Cole rebranding initiative. She is an active member of the American Institute of Graphic Arts (AIGA) and frequently speaks at design conferences, sharing her insights on emerging trends and best practices.
Conclusion
With a proven track record of delivering impactful design solutions and driving measurable business results, Madeleine Russo is poised to continue making a significant contribution to the fashion and retail industries. Her exceptional creative vision, strong leadership skills, and deep understanding of consumer behavior make her a valuable asset to any organization seeking to elevate its brand presence and engagement.
