Magali Berville
Fractional CMO
New York, New York, United States
Professional Overview
Magali Berville is an experienced marketing and digital strategy executive with a proven track record of driving growth and innovation for leading companies. As a Fractional CMO, she leverages her deep expertise in ecommerce, digital marketing, and brand development to help organizations achieve their strategic objectives.
Experience Summary
Current Role
As the Fractional CMO at Liquid Oxygen Skincare, Magali is responsible for developing and executing comprehensive marketing strategies to accelerate the brand's online presence and revenue growth. She also serves as a Board Advisor for the Digital Marketing Program at the University of Tennessee, Knoxville, and as an Advisor at Tangent.ai, where she provides strategic guidance on digital transformation initiatives.
In addition to her fractional roles, Magali operates as a Senior Ecommerce & Digital Consultant, working with clients to optimize their digital customer experiences and drive measurable business results.
Career Progression
Prior to her current roles, Magali served as the VP of Ecommerce & Digital Marketing at Frederic Fekkai & Co, where she led the brand's successful digital transformation and ecommerce growth initiatives. During her tenure, she oversaw the development and implementation of innovative digital marketing campaigns, resulting in a 35% increase in online revenue and a 28% improvement in customer acquisition and retention.
Academic Background
Magali holds a Bachelor of Science in Marketing from the University of Tennessee, Knoxville, where she graduated magna cum laude and was recognized for her outstanding academic achievements.
Areas of Expertise
- Ecommerce strategy and optimization
- Digital marketing and advertising
- Brand development and positioning
- Customer experience design
- Data-driven decision making
- Cross-functional team leadership
- Project management and execution
Professional Impact
As a recognized industry thought leader, Magali has contributed to numerous industry publications and conferences, sharing her insights on the evolving digital landscape and best practices for driving sustainable growth. She is known for her ability to translate complex marketing concepts into actionable strategies that deliver tangible results for her clients.
Conclusion
With her extensive expertise, innovative mindset, and track record of success, Magali Berville is a valuable asset to organizations seeking to transform their digital presence and accelerate their growth in the highly competitive, evolving market. As a Fractional CMO, she is poised to continue making a significant impact on the brands and industries she serves.