Manfred Braeunl

Chief Executive Officer (CEO)

Porsche Middle East & Africa FZE | United Arab Emirates

Professional Overview
Manfred Braeunl is an experienced automotive industry executive with a demonstrated track record of driving growth and innovation. As the Chief Executive Officer (CEO) of Porsche Middle East & Africa FZE, he leverages his expertise in marketing, sales, and general management to lead the company's strategic initiatives and cement its position as a premier luxury automotive brand in the region.

Experience Summary

Current Role
As the CEO of Porsche Middle East & Africa FZE since 2019, Manfred is responsible for overseeing all aspects of the company's operations, including sales, marketing, and brand strategy. Under his leadership, Porsche has strengthened its market presence and continued to deliver exceptional customer experiences, contributing to the brand's sustained growth in the region.

Career Progression
Prior to his current role, Manfred held several senior positions within the BMW Group and Maserati, where he honed his expertise in global marketing, sales, and general management. As the Vice President of Marketing at Porsche (China) Motors Ltd., he played a pivotal role in expanding the brand's reach and enhancing its brand image in the Chinese market. His experience as the Global Chief Marketing Officer (CMO) at Maserati and his tenure as the Managing Director of BMW Canada further demonstrate his versatility and ability to drive success in diverse automotive markets.

Academic Background
Manfred holds a strong educational background, though specific details are not provided.

Areas of Expertise
Manfred's extensive experience in the automotive industry has allowed him to develop a deep understanding of brand strategy, marketing, sales, and general management. He is adept at leading cross-functional teams, implementing data-driven decision-making, and fostering innovation to meet the evolving needs of customers.

Professional Impact
Throughout his career, Manfred has consistently demonstrated his ability to drive growth and enhance brand positioning. His achievements include successfully expanding Porsche's presence in China and leading the company's strategic initiatives in the Middle East and Africa region. Manfred's industry expertise and collaborative leadership style have positioned him as a respected figure within the automotive sector.

Conclusion
Manfred Braeunl is a seasoned automotive executive with a proven track record of success. As the CEO of Porsche Middle East & Africa FZE, he continues to leverage his comprehensive industry knowledge and strategic vision to advance the company's objectives and solidify its position as a leader in the luxury automotive market.