Manish Rai

Chief Marketing Officer

Professional Overview
Manish Rai is an accomplished marketing executive with over two decades of experience driving innovation and growth across the telecommunications, technology, and healthcare sectors. As the Chief Marketing Officer at Sahyadri Hospitals, he is responsible for spearheading the organization's marketing strategy, brand positioning, and digital transformation initiatives to enhance patient experience and drive revenue growth.

Experience Summary

Current Role
Chief Marketing Officer, Sahyadri Hospitals (2023-04-01 to Present)

• Responsible for developing and implementing the hospital's comprehensive marketing strategy, including brand management, digital marketing, and customer engagement initiatives.

• Driving the digital transformation of Sahyadri's marketing and patient communication channels to improve accessibility and user experience.

• Collaborating with the leadership team to identify new revenue streams and expand the hospital's footprint in the Maharashtra region.

Career Progression
Senior Vice President - Head of Marketing, Medikabazaar (2019-11-01 to 2023-04-01)

• Spearheaded the marketing function for India's leading healthcare e-commerce platform, leading the company's brand strategy, digital marketing, and customer acquisition efforts.

• Played a pivotal role in driving Medikabazaar's rapid growth, resulting in a 35% increase in customer base and a 20% improvement in online conversions.

Vice President - Products & Innovation, Jio (2015-03-01 to 2019-10-01)

• Responsible for the development and launch of Jio's innovative digital products and services, including the Jio Phone and Jio Fiber.

• Drove the company's product strategy and innovation roadmap, contributing to Jio's disruption of the Indian telecommunications industry.

Academic Background

• Master of Business Administration (MBA) in Marketing, Symbiosis Institute of Management Studies

• Bachelor of Engineering (B.E.) in Electronics and Communication, University of Mumbai

Areas of Expertise

• Strategic marketing and brand management

• Digital transformation and e-commerce

• Product development and innovation

• Customer acquisition and retention

• Data-driven decision-making and analytics

Professional Impact

• Instrumental in driving a 20% increase in Medikabazaar's online conversions through data-driven marketing campaigns and user experience enhancements.

• Played a key role in the successful launch and adoption of Jio's disruptive digital products, contributing to the company's rapid growth and market dominance.

• Recognized as a thought leader in the Indian healthcare and telecommunications industries, regularly featured in industry publications and events.

Conclusion
With his extensive experience, strategic vision, and proven track record of driving innovation and growth, Manish Rai is well-positioned to lead Sahyadri Hospitals' marketing efforts and enhance the organization's competitive positioning in the dynamic healthcare landscape of Maharashtra.