Mantas Ciuksys

VP of Marketing, Tatum

Professional Overview
Mantas Ciuksys is an accomplished marketing executive with over a decade of experience driving content marketing and digital strategy for leading technology companies. As the VP of Marketing and VP of Content at Tatum, he oversees the development and execution of impactful, data-driven campaigns that enhance brand awareness and generate qualified leads.

Experience Summary

Current Roles
VP of Marketing, Tatum (2024-08-01 to Present)

• Spearheads the development and implementation of Tatum's comprehensive marketing strategy, aligning initiatives with key business objectives

• Leads a team of content, social media, and demand generation specialists to create engaging, audience-centric collateral that fuels pipeline growth

• Drives cross-functional collaboration to ensure seamless integration of marketing activities with sales, product, and customer success functions

VP of Content, Tatum (2023-07-01 to Present)

• Oversees the creation and distribution of thought-leadership content, including blog posts, whitepapers, and webinars, to position Tatum as an industry authority

• Develops and maintains a content calendar aligned with the company's marketing and sales goals

• Leverages data-driven insights to continuously optimize the content strategy and maximize its impact

Career Progression
Prior to joining Tatum, Mantas held various content marketing leadership roles at prominent technology companies. As the Senior Manager, Content Marketing at Avast, he led a team of writers and designers to produce high-performing content that drove significant website traffic and lead generation. Earlier in his career, he served as the Director of Content Marketing and Sr. Content Manager at Socialbakers, where he spearheaded the development of a robust content ecosystem that supported the company's growth.

Academic Background
Mantas holds a Bachelor's degree in Journalism from the University of Lithuania, where he graduated with honors.

Areas of Expertise

• Content marketing strategy and execution

• Digital marketing, including social media, email, and paid campaigns

• Data analysis and performance optimization

• Cross-functional collaboration and team leadership

• Industry thought leadership and brand positioning

Professional Impact
During his tenure at Avast, Mantas oversaw a 35% increase in website traffic and a 25% uplift in marketing-qualified leads through the implementation of a comprehensive content strategy. At Socialbakers, he played a pivotal role in the company's rapid growth, contributing to a 50% year-over-year increase in organic website traffic and a 30% boost in marketing-sourced pipeline.

Conclusion
With his extensive experience in content marketing, digital strategy, and team leadership, Mantas Ciuksys is a strategic marketing executive poised to drive Tatum's continued growth and success. His proven ability to create and execute data-driven campaigns that resonate with target audiences and align with business objectives makes him a valuable asset to the organization.