Professional Overview
Maqbool Ahsan is a seasoned Marketing Operations Analyst with a strong background in marketing and operations. Currently based in Bengaluru, KA, India, he leverages his expertise in marketing analytics and operations to drive business growth. His key expertise areas include marketing operations, business analysis, and data processing, with a focus on the technology and petroleum industries.
Experience Summary
Current Role
As a Marketing Operations Analyst at IBM India Private Limited, a position he has held since June 2016, Maqbool is responsible for analyzing marketing operations data, developing strategies to enhance operational efficiency, and collaborating with cross-functional teams to achieve business objectives. Key achievements in this role include the successful implementation of marketing automation tools and the development of data-driven marketing strategies that have contributed to significant improvements in campaign ROI.
Career Progression
Notable previous roles include Business and Marketing Analyst at Ashapower India and Engineer (Petroleum Data Processing) at Joint Gulf Business Co. Throughout his career, Maqbool has demonstrated a trajectory of growth, transitioning from technical roles to positions that leverage his analytical and business acumen. A key achievement in his previous roles was the successful analysis and implementation of process improvements that resulted in enhanced operational efficiency.
Academic Background
Maqbool holds a Master of Business Administration (M.B.A.) in Marketing & Operations from the Indian Institute of Technology, Roorkee, and a Bachelor’s Degree in Electrical and Electronics Engineering from the College of Engineering, Trivandrum. His academic background provides a solid foundation in both technical and business aspects, enabling him to approach challenges with a holistic perspective.
Areas of Expertise
Maqbool’s areas of expertise include:
- Industry-specific skills: Marketing operations, business analysis, and data processing within the technology and petroleum sectors.
- Technical competencies: Proficiency in marketing automation tools, data analysis software, and operational management systems.
- Leadership and management capabilities: Experience in collaborating with cross-functional teams, developing and implementing strategies, and driving projects to achieve business objectives.
Professional Impact
Maqbool has contributed to several notable projects and initiatives, including the development and execution of data-driven marketing strategies and the implementation of process improvements. His work has resulted in measurable achievements, such as enhanced campaign ROI and operational efficiency. Maqbool’s contributions reflect his commitment to leveraging data and operational insights to drive business growth and excellence.
Conclusion
Maqbool Ahsan’s professional trajectory underscores his evolution as a marketing operations professional with a unique blend of technical, business, and analytical skills. Currently focused on driving marketing operations excellence at IBM India Private Limited, Maqbool brings a value proposition centered on his ability to analyze complex data, develop strategic recommendations, and collaborate effectively with diverse teams to achieve business objectives. His professional growth and contributions position him as a valuable asset in the marketing operations landscape.
