MJ

Margo Jay

Margo Jay


Chief Executive Officer, Chief Marketing Officer



Professional Overview
Margo Jay is a seasoned executive with over 30 years of experience in the consumer packaged goods (CPG) and marketing industries. As the Co-Founder of NorthShore Distillery Ltd. and the Chief Executive Officer and Chief Marketing Officer of 365 Integrated Inc., she brings a wealth of expertise in driving business growth, brand strategy, and innovative marketing initiatives.

Experience Summary

Current Roles
Co-Founder, NorthShore Distillery Ltd. (2021-Present)
  • Co-founded a premium spirits company, leading the overall business strategy and marketing initiatives

  • Responsible for brand development, product innovation, and building a strong sales and distribution network

  • Spearheaded the launch of the company's flagship product line, achieving significant market penetration within the first year of operation


Chief Executive Officer, Chief Marketing Officer, 365 Integrated Inc. (2007-Present)
  • Oversee all aspects of the full-service marketing agency, including strategic planning, creative development, and client relations

  • Leverage data-driven insights to develop and execute integrated marketing campaigns that drive measurable results for clients

  • Fostered a collaborative, high-performance culture that has enabled the company to consistently exceed growth targets


Career Progression
Prior to her current roles, Margo held several senior marketing and leadership positions across the CPG industry, including:
  • Vice President, Mars Inc. (2005-2007)

  • Vice President, Marketing, Storck Canada (2003-2005)

  • Vice President, CPG Division, Mandrake (2001-2003)

  • Senior Brand Manager/Category Manager, GlaxoSmithKline (1992-1999)

  • Brand Manager, Alberto Culver (1990-1992)

  • Account Executive, Ogilvy & Mather (1988-1990)


Throughout her career, Margo has demonstrated a proven track record of driving revenue growth, brand awareness, and market share for leading organizations in the CPG, retail, and marketing services sectors.

Academic Background
Margo holds a Bachelor of Commerce degree from the University of Toronto, where she specialized in Marketing and Business Administration.

Areas of Expertise
  • Brand strategy and development

  • Integrated marketing campaign planning and execution

  • Digital marketing and e-commerce optimization

  • Product innovation and new product launches

  • Sales and distribution network expansion

  • Business operations and financial management

  • Talent management and team leadership


Professional Impact
  • Spearheaded the successful launch of several new product lines that achieved market-leading positions within their categories

  • Developed and led award-winning marketing campaigns that drove significant increases in brand awareness, customer engagement, and sales

  • Served as a strategic advisor to the executive teams of Fortune 500 companies, helping them navigate complex market challenges and capitalize on emerging opportunities

  • Recognized as a thought leader in the marketing industry, frequently speaking at industry events and contributing to industry publications


Conclusion
With her exceptional track record of driving business growth, Margo Jay is a dynamic and visionary leader who is poised to continue making a significant impact in the CPG and marketing industries. Her deep expertise, innovative mindset, and proven ability to deliver measurable results make her a valuable asset to any organization.