Professional Summary

Professional Overview

Mariam Benmoussa is the Co-Founder and Chief Marketing Officer (CMO) of Vibly, a rapidly growing technology startup based in Miami, Florida. With over a decade of expertise in digital marketing, demand generation, and marketing operations, she is a seasoned marketing leader focused on driving growth and innovation.

Experience Summary

Current Role

As the Co-Founder and CMO of Vibly, Mariam is responsible for spearheading the company's overall marketing strategy, overseeing demand generation initiatives, and leading a team of marketing professionals. In her role, she has been instrumental in building the Vibly brand, increasing customer acquisition, and driving significant revenue growth for the organization.

Career Progression

Prior to co-founding Vibly, Mariam held several senior-level marketing roles, including Senior Director of Demand Generation and Marketing Operations at YOOBIC and Vice President of Client Demand Generation at glassCanopy Marketing. Throughout her career, she has consistently demonstrated her ability to develop and execute successful marketing campaigns, optimize marketing operations, and drive measurable results.

Academic Background

Mariam holds a Bachelor's degree in Finance from a prestigious university, where she graduated with distinction. Her strong analytical and financial background, combined with her passion for marketing, has enabled her to take a data-driven approach to her work and make strategic decisions that align with business objectives.

Areas of Expertise

Mariam's key areas of expertise include:

• Digital marketing strategy and execution

• Demand generation and lead nurturing

• Marketing automation and CRM optimization

• Marketing operations and analytics

• Cross-functional collaboration and team leadership

Professional Impact

During her tenure at YOOBIC, Mariam led the transformation of the company's demand generation efforts, resulting in a significant increase in qualified leads and a 30% improvement in marketing-attributed revenue. At glassCanopy Marketing, she spearheaded the implementation of a data-driven approach to client demand generation, delivering exceptional results and earning her the trust of high-profile clients.

Conclusion

With her proven track record of success, strategic mindset, and passion for marketing, Mariam Benmoussa is poised to continue driving growth and innovation as the Co-Founder and CMO of Vibly. Her unique blend of business acumen, marketing expertise, and leadership skills make her a valuable asset to any organization.