Marilee Clark

Director of Ecommerce & Digital Marketing

Professional Overview
Marilee Clark is an accomplished digital marketing and ecommerce leader with over 10 years of experience driving growth and innovation across the beauty and personal care industry. As the Director of Ecommerce & Digital Marketing at RéVive Skincare, she is responsible for overseeing the brand's entire digital strategy, from developing and executing impactful digital marketing campaigns to optimizing the ecommerce customer experience.

Experience Summary

Current Role
In her current role at RéVive Skincare, Marilee leads a team of digital marketing and ecommerce specialists to develop and implement comprehensive digital strategies that drive online sales, enhance brand awareness, and deliver exceptional customer experiences. She has been instrumental in streamlining the brand's ecommerce operations, implementing cutting-edge technologies, and increasing customer engagement through innovative digital initiatives.

Career Progression
Prior to joining RéVive Skincare, Marilee served as the Director of Ecommerce at Stila Cosmetics, where she oversaw the brand's online sales and digital marketing efforts, leading to a significant increase in ecommerce revenue and customer loyalty. Before that, she held various leadership roles at skyn ICELAND, where she spearheaded the brand's digital and social media transformation, resulting in a 35% growth in online sales and a 25% increase in social media following.

Academic Background
Marilee holds a Bachelor of Arts degree in Communications and Marketing from New York University, where she graduated with honors and was recognized for her outstanding academic achievements.

Areas of Expertise

• Ecommerce strategy and optimization

• Digital marketing campaign development and execution

• Social media and influencer marketing

• Customer experience and user experience (UX) design

• Data-driven decision making and performance analysis

• Cross-functional team leadership and collaboration

Professional Impact
Throughout her career, Marilee has consistently demonstrated her ability to drive measurable results and make a lasting impact on the brands she has served. At RéVive Skincare, she has spearheaded the implementation of a new ecommerce platform, leading to a 20% increase in online sales in the first year. She has also developed award-winning digital marketing campaigns that have earned industry recognition and helped to significantly expand the brand's online reach and customer base.

Conclusion
Marilee Clark is a dynamic and visionary digital marketing and ecommerce professional with a proven track record of success in the beauty and personal care industry. Her deep expertise, strategic mindset, and collaborative leadership style make her a valuable asset to any organization seeking to thrive in the rapidly evolving digital landscape.