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Marina Krivonossova

Professional Summary



Professional Overview


Marina Krivonossova is a versatile marketing and communications professional with a strong track record of driving growth and innovation. As the Founder of Retold and Head of Marketing at Follow, she leverages her expertise in digital marketing, content creation, and brand strategy to help organizations amplify their impact.

Experience Summary



Current Roles


Founder, Retold (2023-11-01 to Present)
As the Founder of Retold, Marina is responsible for developing the company's strategic vision, leading cross-functional teams, and ensuring the successful execution of high-impact marketing initiatives. Under her guidance, Retold has established itself as a leading provider of sustainable fashion solutions, driving tangible results for its clients.

Head of Marketing, Follow (2024-06-01 to Present)
In her role as Head of Marketing at Follow, Marina oversees the development and implementation of comprehensive marketing strategies that align with the company's growth objectives. She leverages her expertise in data-driven decision making, content marketing, and channel optimization to elevate the brand's visibility and drive customer acquisition.

Columnist, Uloop (2018-06-01 to Present)
As a Columnist at Uloop, Marina shares her insights and expertise on emerging trends, best practices, and innovative strategies in the marketing and communications industry. Her thought-provoking articles have garnered a strong following and established her as a respected voice in the field.

Career Progression


Prior to her current roles, Marina held several marketing and communications positions, including Head of Marketing at Fizyr and Marketing Manager at Gladwell Academy. In these roles, she demonstrated her ability to spearhead successful marketing campaigns, enhance brand visibility, and drive measurable results. Her career trajectory is marked by a consistent focus on professional development, strategic decision-making, and a passion for driving positive change.

Academic Background


Marina holds a Bachelor's degree in Business Administration from the University of Amsterdam, where she graduated with distinction. Her academic achievements, combined with her hands-on experience, have equipped her with a well-rounded understanding of the business landscape and a strong foundation in marketing principles.

Areas of Expertise


  • Digital marketing and social media strategy

  • Content creation and campaign management

  • Brand development and positioning

  • Data-driven decision making and analytics

  • Project management and cross-functional collaboration

  • Thought leadership and industry insights


Professional Impact


Through her work at Retold and Follow, Marina has spearheaded the development of innovative marketing solutions that have resulted in significant growth and improved brand perception for her clients. Her contributions as a Columnist at Uloop have also positioned her as a respected voice in the industry, sharing valuable insights and driving meaningful discussions.

Conclusion


With her diverse experience, strategic mindset, and proven track record of success, Marina Krivonossova is poised to continue making a lasting impact in the marketing and communications field. Her commitment to driving growth, fostering innovation, and elevating brands makes her a valuable asset to any organization seeking to amplify its marketing efforts and achieve its strategic objectives.