Marissa Cho

VP Revenue Operations
San Francisco, California, United States

Professional Overview

Marissa Cho is an accomplished business leader with extensive experience in revenue operations, finance, and venture capital. As the VP of Revenue Operations at DocuSign, she is responsible for driving strategic initiatives that optimize the company's revenue-generating functions, improve operational efficiency, and support sustainable growth. With a proven track record of success in various finance and transformation roles, Marissa brings a unique blend of financial acumen, operational expertise, and entrepreneurial mindset to her work.

Experience Summary

Current Role

As the VP of Revenue Operations at DocuSign, Marissa oversees the company's revenue-related processes, systems, and data. She collaborates closely with cross-functional teams to implement best-in-class revenue operations strategies, streamline workflows, and leverage technology to enhance the customer experience. Marissa's leadership has been instrumental in driving significant improvements in revenue visibility, forecasting accuracy, and overall revenue growth at DocuSign.

In addition to her role at DocuSign, Marissa is an active venture capitalist, serving as a Venture Capitalist at Yard Ventures, Blue Ivy Ventures, and Spike Ventures. In this capacity, she leverages her industry expertise and financial acumen to identify promising startups, provide strategic guidance, and support their growth and success.

Career Progression

Prior to her current roles, Marissa held several key positions at Palo Alto Networks, where she served as the VP of Finance, Corporate FP&A, Topline, and Finance Systems. In this capacity, she played a crucial role in driving the company's financial operations, improving forecasting accuracy, and implementing strategic initiatives to support the organization's rapid growth.

Marissa's career journey has been marked by a consistent focus on optimizing financial and operational processes, leveraging data-driven insights, and driving transformational change within organizations. Her versatile skill set and ability to navigate complex business challenges have enabled her to make significant contributions across various industries.

Academic Background

Marissa holds a Bachelor of Science degree in Finance from the University of California, Berkeley, where she graduated with honors. Her educational background provides a strong foundation in financial analysis, strategic decision-making, and problem-solving, which she has consistently applied throughout her professional career.

Areas of Expertise

• Revenue Operations Management

• Financial Planning and Analysis

• Business Transformation and Optimization

• Venture Capital Investing

• Data-driven Decision Making

• Cross-functional Collaboration and Leadership

Professional Impact

Marissa's leadership and innovation have been recognized throughout her career. At Palo Alto Networks, she spearheaded the implementation of advanced financial systems and reporting capabilities, which significantly improved the company's financial visibility and decision-making processes. As a venture capitalist, Marissa has leveraged her deep industry knowledge and strategic acumen to identify and support promising startups, contributing to their growth and success.

Conclusion

With her proven track record of driving operational excellence, leveraging data-driven insights, and supporting entrepreneurial ventures, Marissa Cho is a versatile and strategic business leader. In her current role as VP of Revenue Operations at DocuSign, she is poised to continue making a significant impact on the company's revenue-generating capabilities and overall growth trajectory.