Marissa Hastings

Senior Product Manager | United States

Professional Overview

Marissa Hastings is an experienced Senior Product Manager with a strong background in product development, marketing, and innovation strategy. She has a proven track record of driving product growth and success across diverse industries, including fintech, e-commerce, and educational technology.

Experience Summary

Current Role

As the Senior Product Manager at Talkspace, Marissa is responsible for leading the development and optimization of the company's innovative online therapy platform. She leverages her deep understanding of user needs, market trends, and technological capabilities to guide the product roadmap, enhance user experience, and deliver impactful solutions that address the evolving mental health landscape.

Career Progression

Marissa's career spans various leadership roles, including Director of Product Marketing at Noom and Codecademy, where she spearheaded successful go-to-market strategies and drove product adoption. Prior to that, she held progressive positions at American Express, ranging from Product Marketing Manager to Senior Analyst and Manager in the company's Innovation Strategy and New Product Development teams.

Marissa's diverse experience also includes a stint as the Founder of Your Breast Self, LLC, where she developed a mobile application to empower women in breast self-examination. Additionally, she has held internships with reputable organizations such as Monster Energy and The Wharton School, further broadening her industry knowledge and honing her analytical skills.

Academic Background

Marissa holds a degree from The Wharton School, where she completed the prestigious Wharton Leadership Program. Her academic achievements and interdisciplinary focus have equipped her with a deep understanding of business strategy, user-centric design, and data-driven decision-making.

Areas of Expertise

• Product strategy and roadmap development

• User experience optimization and testing

• Go-to-market planning and execution

• Data analysis and insights-driven decision making

• Cross-functional collaboration and stakeholder management

• Innovation and new product development

Professional Impact

Throughout her career, Marissa has consistently delivered measurable results for her employers. At American Express, she played a pivotal role in the successful launch of several mobile and digital products, contributing to increased user engagement and customer satisfaction.

As the Director of Product Marketing at Noom and Codecademy, Marissa spearheaded impactful marketing campaigns that drove significant growth in user acquisition and retention, positioning the companies as leaders in their respective industries.

Conclusion

Marissa Hastings is a versatile and accomplished Senior Product Manager with a proven track record of driving product innovation and growth. Her diverse experience, strategic vision, and data-driven approach make her a valuable asset in any organization seeking to develop and deliver cutting-edge products that cater to evolving customer needs.