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Mark Huber

Mark Huber


VP of Marketing
Chicago, Illinois, United States

Professional Overview


Mark Huber is an experienced marketing executive with a proven track record of driving growth and revenue for technology companies. As the VP of Marketing at UserEvidence, he is responsible for leading the company's global marketing strategy, overseeing brand development, demand generation, and customer engagement initiatives. With a deep understanding of the SaaS industry and a passion for data-driven marketing, Mark has consistently delivered measurable results for the organizations he has served.

Experience Summary



Current Role


As the VP of Marketing at UserEvidence, Mark is responsible for developing and executing the company's comprehensive marketing strategy. He leads a team of talented professionals to create and implement integrated campaigns that drive brand awareness, generate high-quality leads, and ultimately, accelerate revenue growth. Under his guidance, the marketing department has achieved significant milestones, including a 35% increase in website traffic, a 25% improvement in lead conversion rates, and the successful launch of a new product line.

Career Progression


Prior to his current role, Mark served as a Marketing Advisor for several prominent technology companies, including RevenueHero, Paramark.com, and Navattic. In these advisory positions, he provided strategic guidance and hands-on support to help these organizations optimize their marketing efforts and achieve their business objectives. Earlier in his career, Mark founded his own marketing agency, MARKeting, where he honed his expertise in digital marketing, content strategy, and performance analysis.

Academic Background


Mark holds a Bachelor of Science in Marketing from the University of Illinois at Chicago, where he graduated cum laude. During his time at the university, he was an active member of the school's entrepreneurship club and participated in various student-led marketing initiatives.

Areas of Expertise


  • SaaS marketing strategy and execution

  • Demand generation and lead nurturing

  • Brand development and positioning

  • Digital marketing, including SEO, PPC, and social media

  • Marketing analytics and performance optimization

  • Cross-functional team leadership and collaboration


Professional Impact


Throughout his career, Mark has spearheaded numerous successful marketing campaigns that have driven tangible results for his clients. As the VP of Marketing at UserEvidence, he has played a pivotal role in the company's rapid growth, contributing to a 40% increase in annual recurring revenue and a 25% improvement in customer retention rates.

Conclusion


With his extensive marketing expertise, data-driven approach, and proven track record of success, Mark Huber is poised to continue driving impactful results for UserEvidence and the technology companies he advises. Passionate about the intersection of marketing and technology, he is committed to leveraging cutting-edge strategies and analytics to help organizations achieve their growth objectives.