Marsha Liu, CPA
Chief Financial Officer
Professional Overview
Marsha Liu is a seasoned finance executive with over 20 years of experience driving strategic financial leadership and operational excellence in the healthcare industry. As the Chief Financial Officer of UNION HEALTH SERVICE INC, she is responsible for overseeing all financial functions, including budgeting, forecasting, reporting, and risk management. Marsha is adept at leveraging her deep expertise in financial management, operational efficiency, and regulatory compliance to support the organization's growth and profitability.
Experience Summary
Current Role
As the Chief Financial Officer of UNION HEALTH SERVICE INC since 2017, Marsha is responsible for developing and implementing the company's financial strategy, managing the accounting and finance teams, and ensuring compliance with all relevant financial regulations. Under her leadership, the organization has achieved significant cost savings through process improvements and enhanced financial controls, contributing to a 15% increase in profitability over the past three years.
Career Progression
Prior to her current role, Marsha held various finance leadership positions at leading healthcare organizations, including Vice President of Operational Finance at Accretive Health, Executive Vice President & CFO at Northwest Community Healthcare, and Director of Internal Audit and Director of Accounting at Northwestern Memorial Hospital. Throughout her career, Marsha has consistently demonstrated her ability to drive operational and financial optimization, spearhead strategic initiatives, and build high-performing teams.
Academic Background
Marsha holds a Bachelor of Science in Accounting from the University of Illinois at Chicago and is a Certified Public Accountant (CPA). She has also completed executive leadership programs at the Harvard Business School and the Wharton School of the University of Pennsylvania, further developing her strategic and management capabilities.
Areas of Expertise
- Financial planning and analysis
- Budgeting and forecasting
- Risk management and internal controls
- Operational efficiency and process improvement
- Financial reporting and regulatory compliance
- Healthcare industry financial best practices
- Merger and acquisition integration
Professional Impact
Marsha is recognized as a thought leader in the healthcare finance industry, regularly speaking at industry conferences and contributing to publications on topics such as financial strategy, operational optimization, and regulatory compliance. She has been instrumental in driving the financial transformation of UNION HEALTH SERVICE INC, leading initiatives that have resulted in a 20% reduction in operating costs and a 25% increase in operating margins over the past two years.
Conclusion
With her exceptional financial acumen, strategic leadership, and deep industry expertise, Marsha Liu is a valuable asset to UNION HEALTH SERVICE INC. She is committed to continuously improving the organization's financial performance and positioning it for long-term sustainable growth.
