Professional Summary
Professional Overview
Mary Miller is an accomplished marketing executive with extensive experience in enterprise-level product marketing, globalization, and operations. As the Vice President of Product Marketing at Bazaarvoice, she is responsible for driving the strategic direction and execution of the company's product marketing initiatives, ensuring alignment with customer needs and market trends.
Experience Summary
Current Role
In her current role as Vice President of Product Marketing at Bazaarvoice, Mary is responsible for leading a team of product marketing professionals to develop and execute go-to-market strategies for the company's suite of SaaS-based consumer engagement and e-commerce solutions. She works closely with cross-functional teams to identify new market opportunities, enhance product positioning, and drive increased customer adoption and loyalty.
Career Progression
Prior to joining Bazaarvoice, Mary held several key marketing leadership positions at Indeed.com, where she spearheaded global enterprise marketing, lifecycle marketing, and product marketing efforts. She has also held product marketing roles at Lifesize (a division of Logitech), Mass Relevance (acquired by Spredfast), and Dell, where she gained extensive experience in the technology and software industries.
Throughout her career, Mary has consistently demonstrated her ability to translate complex business and technical requirements into compelling, customer-centric marketing strategies. She has a proven track record of driving revenue growth, improving market share, and fostering strong partnerships with cross-functional teams and key stakeholders.
Academic Background
Mary holds a Master of Business Administration (MBA) degree from the University of Texas at Austin, where she participated in the Summer MBA Program internship at Microsoft, focusing on business development and strategy within the Security and Business Technology Unit.
Areas of Expertise
- Enterprise-level product marketing and go-to-market strategy
- Global marketing and internationalization
- Customer lifecycle management and retention
- Cross-functional collaboration and stakeholder management
- Data-driven decision making and performance optimization
Professional Impact
During her tenure at Indeed.com, Mary played a pivotal role in the company's global expansion, overseeing the localization and deployment of marketing campaigns and content in over 60 countries. She also spearheaded the development of a comprehensive customer lifecycle marketing program, which resulted in a 25% increase in customer retention and a 15% uplift in revenue.
Conclusion
With her extensive experience in the technology sector and a proven track record of driving growth and innovation, Mary is well-equipped to lead Bazaarvoice's product marketing efforts and contribute to the company's continued success in the dynamic e-commerce and customer engagement landscape.
