Matt Avery is a highly accomplished Creative Director with a proven track record of driving impactful brand design and content strategy. With over a decade of experience in the design industry, he has honed his expertise in leading cross-functional teams, championing innovative design solutions, and delivering measurable results for leading organizations.
Current Role
As the Creative Director at Luno, Matt is responsible for overseeing the company's brand identity, content design, and visual communication strategies. In this role, he also serves as the Head of Brand Design and Senior Art Director, leading a team of talented designers to create cohesive and engaging brand experiences. Matt's strategic vision and creative leadership have been instrumental in strengthening Luno's brand presence and driving customer engagement.
Career Progression
Prior to joining Luno, Matt held progressive design leadership roles at various prominent companies. As the Head of Creative at Popsa, he spearheaded the rebranding and content design initiatives, resulting in a significant increase in brand recognition and customer acquisition. Before that, he served as the Head of Content Design at MOO, where he led the design team in developing innovative print and digital assets that showcased the company's product offerings.
Throughout his career, Matt has demonstrated a strong ability to translate complex business requirements into visually compelling and user-centric design solutions. His cross-functional collaboration skills, coupled with his expertise in brand strategy and content creation, have enabled him to drive impactful design projects that have positively influenced his clients' and employers' success.
Academic Background
Matt holds a Bachelor of Arts degree in Graphic Design from the University of the Arts London, where he graduated with distinction. His academic achievements and specialized training in visual communication have provided him with a solid foundation to excel in the design industry.
Areas of Expertise
- Brand identity and visual system design
- Content strategy and creative direction
- User experience (UX) and interface (UI) design
- Cross-functional team leadership and collaboration
- Design thinking and problem-solving
- Innovative digital and print asset development
Professional Impact
Throughout his career, Matt has been recognized for his exceptional design work and industry contributions. He has received several prestigious design awards, including the Red Dot Design Award and the D&AD Award, which have further cemented his reputation as a leading creative professional.
Conclusion
Matt Avery's extensive design expertise, coupled with his strategic vision and creative leadership, make him a valuable asset to any organization seeking to enhance its brand identity, content design, and overall visual communication. With a demonstrated ability to drive measurable results and a passion for pushing the boundaries of design, Matt is poised to continue making a significant impact in the industry.
