Matt Repicky
SVP/Chief Brands Officer, Tailored Brands, Inc.
San Francisco, California, United States
Professional Overview
Matt Repicky is an accomplished marketing and branding executive with over 15 years of experience driving strategic growth initiatives for leading consumer brands. In his current role as SVP/Chief Brands Officer at Tailored Brands, Inc., he is responsible for overseeing the company's brand portfolio, including the iconic Jos. A. Bank and Men's Wearhouse brands.
Experience Summary
Current Role
As SVP/Chief Brands Officer at Tailored Brands, Inc., Matt is responsible for spearheading the company's brand strategy, marketing campaigns, and digital transformation efforts. He works closely with cross-functional teams to enhance brand positioning, optimize customer experiences, and drive sustainable growth across the company's retail and e-commerce channels.
Career Progression
Prior to his current role, Matt served as the SVP/Chief Marketing Officer for Jos. A. Bank and Men's Wearhouse Wedding at Tailored Brands, where he led the successful integration and alignment of the two brands' marketing operations. He has also held senior marketing roles at Genexa, Mattel's Barbie brand, and Amazon's MyHabit, where he demonstrated his ability to drive brand awareness, customer engagement, and sales growth.
Academic Background
Matt holds a Bachelor of Arts degree in Marketing from the University of Illinois Urbana-Champaign.
Areas of Expertise
- Brand strategy and positioning
- Integrated marketing campaigns
- Digital transformation and e-commerce optimization
- Customer experience and engagement
- Retail operations and merchandising
- Team leadership and cross-functional collaboration
Professional Impact
During his tenure at Tailored Brands, Matt has played a pivotal role in revitalizing the Jos. A. Bank and Men's Wearhouse brands, driving double-digit growth in online sales and improving customer satisfaction scores. He has also overseen the successful launch of several new product lines and introduced innovative digital initiatives that have enhanced the company's omnichannel capabilities.
Conclusion
With his extensive experience in the retail and consumer goods industries, Matt Repicky is a seasoned marketing and branding executive who consistently delivers measurable results. As SVP/Chief Brands Officer at Tailored Brands, he is poised to continue driving the company's strategic growth and positioning its iconic brands for long-term success.
