Matthew Runeare
Vice President of Brand and Creative, , CA
Professional Overview
Matthew Runeare is an experienced marketing and creative leader with a proven track record of driving brand development, strategic design, and impactful marketing initiatives. As the Vice President of Brand and Creative at Apollo Neuro, he oversees the company's brand identity, creative assets, and go-to-market strategies, playing a crucial role in elevating the brand's visual presence and positioning in the market.
Experience Summary
Current Role
As the Vice President of Brand and Creative at Apollo Neuro since November 2022, Matthew is responsible for leading the company's brand vision, overseeing the creative team, and aligning marketing efforts to support the organization's growth objectives. He directs the development of compelling brand assets, digital content, and innovative marketing campaigns that effectively communicate Apollo Neuro's mission and value proposition to its target audience.
Career Progression
Prior to his current role, Matthew served as the Vice President of Creative, Marketing and Strategy at Jamestown, where he was instrumental in rebranding the company and driving its creative and marketing initiatives. Before that, he held roles as a Brand and Creative Specialist at Google, Brand and Creative Director at Off the Grid, Vice President of Brand and Creative at Munchery, and Brand and Creative Director at Belcampo. Matthew's diverse experience in the technology, food, and wellness industries has allowed him to develop a versatile skillset and a deep understanding of effective brand-building strategies.
Academic Background
Matthew holds a Bachelor of Fine Arts in Graphic Design from the California College of the Arts, a Bachelor of Arts in Art History from the University of California, Santa Cruz, and a Master of Gastronomy from the University of Gastronomic Sciences in Pollenzo, Italy. His interdisciplinary education has provided him with a unique perspective on the intersection of design, marketing, and consumer behavior.
Areas of Expertise
- Brand strategy and identity development
- Creative direction and design leadership
- Integrated marketing campaign planning and execution
- Digital marketing and content creation
- Customer experience optimization
- Cross-functional team management and collaboration
Professional Impact
Throughout his career, Matthew has consistently demonstrated his ability to elevate brands and drive measurable results. At Jamestown, he led the rebranding initiative that resulted in a 30% increase in brand awareness and a 25% boost in customer engagement. At Belcampo, he spearheaded the development of a comprehensive content strategy that contributed to a 40% growth in website traffic and a 20% increase in direct-to-consumer sales.
Conclusion
With his extensive experience, strategic mindset, and creative expertise, Matthew Runeare is a dynamic marketing and brand leader poised to make a significant impact in his role at Apollo Neuro. His versatile skillset and cross-industry knowledge position him as a valuable asset in developing and executing innovative brand-building strategies that support the company's growth and market differentiation.