Professional Overview and Current Role
Max Rudman is the Chairman and Chief Executive Officer (CEO) of Prodly, a position he has held since March 2019. He is based in Palo Alto, California, and is a proven entrepreneur with extensive leadership experience spanning enterprise software and SaaS industries. Rudman is recognized for his strategic vision in driving the transition from traditional, code-based enterprise applications to more agile, reference-data and configuration-driven platforms, which aligns directly with Prodly’s market focus.
Career Milestones and Achievements
- Founder of SteelBrick: Rudman founded SteelBrick, a quote-to-cash software company that Salesforce acquired in 2015 for $360 million. Post-acquisition, SteelBrick was rebranded as Salesforce CPQ (Configure, Price, Quote).
- Vice President, Salesforce CPQ: Rudman served as VP of Salesforce CPQ for three years following the acquisition, during which time he played a pivotal role in expanding the customer base by 1000% and growing revenue by 2000%.
- Leadership at Prodly: Since joining Prodly as CEO, Max Rudman has led efforts to position the company as a leader within the Salesforce DevOps ecosystem. Under his leadership, Prodly targets agile deployment and management of low-code, metadata-driven Salesforce applications, specifically addressing infrastructure gaps for reference data-based app development.
Industry Position and Company Performance
Prodly has gained significant industry recognition under Rudman's leadership:
- Named Fastest Implementation Product for Enterprise Continuous Integration Software in G2's Spring 2023 report, highlighting its rapid adoption and customer satisfaction.
- Recognized as a High Performer in G2 Winter 2024 reports, affirming Prodly’s strong market presence and user experience in Salesforce DevOps for low-code applications.
- Awarded the Best Usability - Enterprise Badge in G2 Spring 2024 reports, emphasizing Prodly’s commitment to ease of use and efficient change delivery in Salesforce environments.
- Released the Compliance Center product feature, which has demonstrably increased precision and operational efficiency for customers, as noted in public statements by Rudman.
Leadership Style and Strategic Focus
Rudman’s leadership style is marked by a strong technical foundation combined with entrepreneurial insight:
- He has evolved from an individual contributor (IC) to a CEO role, demonstrating career growth through product innovation and business scaling.
- Public commentary and interviews suggest a focus on pragmatic guidance for navigating complex software deployments, with an emphasis on marketing effectiveness and operational efficiency for SaaS products.
- Rudman is committed to driving Prodly’s expansion within the Salesforce ecosystem by addressing specific market needs around Salesforce CPQ and DevOps, leveraging his unique background to differentiate the company’s offerings.
Educational and Personal Background
- Rudman attended Palo Alto High School and later studied Computer Science and Business at the University of Puget Sound, providing a technical and business foundation for his entrepreneurial activities.
- Originating from Moscow, Russia, he moved to the United States at age 16, with early experiences in programming and engineering influencing his career trajectory.
Network and Influence
- Rudman has a significant professional network, with over 500+ LinkedIn connections, indicating a broad reach in the technology and SaaS communities.
- He frequently participates in industry podcasts, interviews, and thought leadership forums focused on Salesforce CPQ, DevOps, and SaaS marketing strategies.
Contact and Company Information
- Location: Palo Alto, California
- LinkedIn: [linkedin.com/in/maxrudman](http://www.linkedin.com/in/maxrudman)
- Company: Prodly (Specializing in Salesforce DevOps tools focused on configuration data management and metadata deployment)
- Company Phone: (650) 761-4876
This detailed profile consolidates Max Rudman’s role, accomplishments, and strategic priorities at Prodly, providing a comprehensive view of his leadership and company performance within the Salesforce SaaS ecosystem. His expertise in scaling enterprise SaaS solutions, notably around Salesforce CPQ, and Prodly’s recognition as a top-performing DevOps platform positions him as a highly influential figure in this market segment.
