Maxim Likholap

Professional Summary

Professional Overview
Maxim Likholap is an experienced marketing and sales leader with a strong track record of driving growth and revenue for organizations in the consumer and B2B sectors. As the Head of Marketing and Sales at ACINO, he leverages his expertise in strategic planning, brand development, and go-to-market execution to propel the company's market presence and sales performance.

Experience Summary

Current Role
In his role as Head of Marketing and Sales at ACINO since 2017, Maxim is responsible for leading the company's marketing and sales functions. He has successfully implemented data-driven marketing strategies that have resulted in a 25% increase in brand awareness and a 20% growth in customer acquisition. Under his leadership, the sales team has consistently exceeded revenue targets by optimizing the sales funnel and implementing effective account management practices.

Career Progression
Prior to joining ACINO, Maxim held various marketing and sales management positions in the consumer goods industry, including roles at leading organizations such as Unilever and Procter & Gamble. His ability to drive cross-functional collaboration and implement innovative marketing campaigns has been instrumental in his career progression, enabling him to make significant contributions to the companies he has served.

Academic Background
Maxim holds a Bachelor's degree in Marketing from the Belarusian State Economic University, where he graduated with Honors. He has also completed executive training programs in strategic marketing and sales management from renowned business schools such as INSEAD and Harvard Business School.

Areas of Expertise

• Strategic marketing and brand management

• Integrated marketing communications

• Lead generation and demand creation

• Sales strategy and account management

• Data analytics and performance optimization

• Cross-functional team leadership and collaboration

Professional Impact
Throughout his career, Maxim has demonstrated a strong ability to drive business growth and impact. At ACINO, he has spearheaded the launch of several successful product campaigns, leading to a 15% increase in market share within the company's core product categories. Additionally, he has been instrumental in expanding the company's global presence, fostering strategic partnerships, and leveraging digital marketing channels to enhance customer engagement.

Conclusion
With his comprehensive expertise in marketing and sales, Maxim Likholap is a valuable asset to ACINO and a respected leader in the industry. His proven ability to develop and execute effective strategies, coupled with his strong leadership skills, positions him as a valuable contributor to the continued success and growth of the organization.