Professional Role and Company Overview
Maximus Greenwald serves as the Co-Founder and Chief Executive Officer of Warmly, an innovative SaaS company focused on enhancing virtual meetings by providing instant, actionable insights about meeting participants. Warmly’s technology integrates directly with video conferencing platforms—most notably Zoom—offering "push-pull" digital business cards and contextual background information to facilitate deeper, more meaningful connections in remote settings.
Under Maximus’s leadership, Warmly has evolved from initial concepts built during the early startup phase—originally pitched as a "Tinder for co-founders"—to a refined product targeting sales and marketing professionals navigating the larger digital meeting space. The company leverages AI-driven trigger events (such as job changes or financial events affecting prospects) to alert users in real-time, thus enhancing sales and RevOps workflows with up-to-date intelligence.
Career Trajectory and Entrepreneurial Background
Maximus’s professional path includes a significant tenure in product management at Google, where he belonged to the prestigious Google Associate Product Manager program. He adopted an experimental, iterative approach to career and company building, exemplified by setting a deliberate two-year "timer" on his Google role before transitioning fully into entrepreneurship.
Seeking a community for startup founders in 2019, Maximus joined the On Deck Fellowship (ODF2), where he refined Warmly’s concept through iterative product pivots and expanded his team by recruiting co-founders with complementary skills from Google. The company also accelerated through prominent programs including Techstars Boulder, Sequoia’s Company Design program, and the Y Combinator Summer 2020 cohort.
Fundraising and Company Growth
Maximus successfully led Warmly’s fundraising efforts, securing a $4.5 million seed round comprised of two tranches: a $2.1 million round led by NFX’s James Currier (an expert in network effects, aligning with Warmly’s business model), and a subsequent $2.4 million round including investors such as Maven Ventures (early investor in Zoom), F-Prime Capital, Sequoia, Y Combinator, and others.
These funds supported a growth phase that expanded Warmly’s team from four to over twenty employees. The company has since launched its free Warmly People Insights app in the Zoom App Marketplace, capitalizing on the video conferencing boom and expanding product capabilities toward CRM integrations and embedded business card exchanges.
Product and Market Positioning Insights
Warmly’s platform addresses major pain points for sales and marketing teams by providing rich, contextual information about meeting participants in real-time during virtual meetings. Maximus emphasizes the company’s northstar goal: helping users “show up and show off as their full self” by bringing deeper humanity into digital interactions—a value proposition particularly pertinent for remote-first and hybrid work environments.
The company’s approach is grounded in advanced AI applications tailored for Revenue Operations (RevOps) and sales enablement, delivering more than 30 types of trigger event notifications to optimize outreach and pipeline management. Warmly is also actively engaged in building transparency and community engagement through an unprecedented public-building strategy (“going 100% CLEAR”) on LinkedIn.
Educational Background and Personal Attributes
Maximus graduated from Princeton University, where he was active in extracurriculars including serving as Treasurer and Flanker of the men’s rugby team and Community Service Chair within the University Cottage Club. His early interest in coding and entrepreneurship was galvanized through hackathons and a hands-on approach to product and startup building, underscoring his emphasis on empathy and user-centric design.
Relevant Industry and Network Connections
Maximus maintains strong connections with the startup and venture capital ecosystem, evidenced by participation in leading accelerator programs and a diverse founder network via On Deck. His fundraising success and alignment with investors specialized in network effects and SaaS B2B platforms enhance Warmly’s potential for scalable growth.
Notably, Warmly’s platform and development have received validation via integration with prominent platforms such as Zoom, and strategic positioning targeting outbound sales and marketing enablement, an area witnessing accelerated AI adoption in 2025.
This profile presents Maximus Greenwald as a seasoned product and startup leader with a clear vision for humanizing digital business interactions through AI-driven insights. His leadership and strategic fundraising efforts have positioned Warmly for growth within the virtual meetings and RevOps landscape, supported by a commitment to iterative development, transparent community engagement, and leveraging network effects for SaaS expansion.
