Professional Overview
Megan Neal is a seasoned marketing professional currently serving as the Head of Performance Marketing at Audience Genomics in Manhattan Beach, California. Her expertise spans performance marketing, social media, content monetization, and digital media, with a strong focus on the entertainment and technology industries.
Experience Summary
Current Role
As the Head of Performance Marketing, Megan oversees the development and execution of performance marketing strategies, driving revenue growth and campaign optimization. Additionally, she works as a Fractional Marketing & Communication Consultant, providing expert guidance to clients on marketing and communication initiatives. Her current role involves leading cross-functional teams, analyzing market trends, and leveraging data-driven insights to inform marketing decisions.
Career Progression
Megan's career trajectory showcases significant growth and progression in the marketing industry. Notable previous roles include Vice President, Social Media and Content Monetization at MotorTrend Group, Vice President Digital Media and Social at Ovation LLC, and Vice President of Marketing at Science. Her experience working with prominent companies has equipped her with a unique understanding of the entertainment and technology sectors.
Areas of Expertise
Megan's areas of expertise include:
- Performance marketing and campaign optimization
- Social media strategy and content monetization
- Digital media and entertainment marketing
- Team leadership and cross-functional collaboration
- Data-driven marketing and analysis
Professional Impact
Throughout her career, Megan has driven significant revenue growth, developed and executed successful marketing campaigns, and provided strategic guidance to clients. Her contributions to the marketing industry are marked by her ability to leverage data-driven insights, lead high-performing teams, and foster collaborative relationships with clients and stakeholders.
Conclusion
Megan Neal's professional trajectory is characterized by her dedication to the marketing industry, her expertise in performance marketing and social media, and her commitment to driving revenue growth and campaign optimization. As the Head of Performance Marketing at Audience Genomics, she continues to leverage her skills and experience to deliver high-impact marketing initiatives and provide strategic guidance to her clients.
