Mei Chan

Professional Overview
Mei Chan is an accomplished marketing professional with over 8 years of experience in the technology and startup ecosystems. As the Manager of Field Marketing for ANZ at Airwallex, she is responsible for driving strategic marketing initiatives and fostering strong partnerships to support the company's growth across Australia and New Zealand.

Experience Summary

Current Role
In her current role as Manager, Field Marketing, ANZ at Airwallex, Mei is responsible for developing and executing targeted marketing campaigns to engage with key partners and customers in the region. She works closely with the sales and business development teams to align marketing efforts and deliver impactful results. Under her leadership, Mei has successfully launched several high-profile partnership programs that have contributed to Airwallex's significant market expansion in the ANZ market.

Career Progression
Prior to her current role, Mei served as the Marketing Manager, Partner, ANZ at Airwallex, where she played a pivotal role in building and strengthening the company's partner ecosystem. She has also held positions in community engagement and event management at Law Squared and Startup Victoria, where she demonstrated her ability to drive customer and stakeholder engagement through innovative programs and initiatives.

Academic Background
Mei holds a Bachelor's degree in Business and Marketing from the University of Melbourne, where she specialized in digital marketing and strategy.

Areas of Expertise

• Strategic marketing and campaign development

• Partner ecosystem management and channel optimization

• Customer and stakeholder engagement

• Event planning and execution

• Digital marketing and social media strategy

Professional Impact
During her tenure at Airwallex, Mei has been instrumental in establishing the company as a leading fintech player in the ANZ region. She has successfully launched several high-profile partnership programs that have contributed to the company's significant market expansion, resulting in a 35% increase in partner-driven revenue in the last 12 months.

Conclusion
With her extensive experience in the technology and startup sectors, Mei is a versatile marketing professional with a proven track record of driving growth and delivering measurable results. Her strategic approach, coupled with her ability to foster strong partnerships and engage with key stakeholders, position her as a valuable asset to Airwallex's continued success in the ANZ market.