Melissa Franchi
Accomplished Fashion Designer and Creative Director with a proven track record of designing and launching successful intimate apparel collections. Leverages a keen eye for detail, strong technical skills, and a deep understanding of consumer trends to create innovative, high-quality products that resonate with target audiences.
Professional Overview
As the Designer and Owner of Nevaeh Intimates, Melissa is responsible for the overall creative direction and product development of the brand. In her role as Creative Director, she leads a team of designers and collaborates cross-functionally to conceptualize, design, and bring to market cutting-edge lingerie and sleepwear collections.
Experience Summary
Current Role
Melissa has served as the Designer and Owner of Nevaeh Intimates since 2019, where she has been instrumental in establishing the brand as a rising star in the intimate apparel industry. In her role, she oversees all aspects of the design process, from ideation and trend analysis to pattern making and fabric selection. Under Melissa's leadership, Nevaeh Intimates has experienced significant growth, with its products being carried in prestigious retail outlets across the United States.
Prior to her current position, Melissa served as the Creative Director at Nevaeh Intimates, a role she held since 2018. In this capacity, she directed the brand's overall creative vision, collaborated with cross-functional teams to bring collections to life, and ensured the consistent execution of Nevaeh Intimates' unique aesthetic across all touchpoints.
Career Progression
Melissa's fashion design career spans over a decade, during which she has honed her skills and built a reputation for creating innovative, high-quality intimates. Before joining Nevaeh Intimates, she held design roles at several leading intimate apparel brands, where she gained valuable experience in trend forecasting, product development, and brand strategy.
Academic Background
Melissa holds a Bachelor of Fine Arts in Fashion Design from the renowned Parsons School of Design in New York City. During her time at Parsons, she was recognized for her exceptional creative vision and technical prowess, earning her a place on the Dean's List.
Areas of Expertise
- Intimate apparel design and development
- Trend analysis and forecasting
- Fabric selection and procurement
- Pattern making and draping
- Cross-functional collaboration and team leadership
- Brand strategy and marketing
Professional Impact
Under Melissa's creative direction, Nevaeh Intimates has achieved significant growth and industry recognition. The brand's collections have been featured in prominent fashion publications, and its products have garnered praise from both industry experts and loyal customers. Melissa's dedication to innovation and quality has solidified Nevaeh Intimates' reputation as a rising star in the intimate apparel market.
Conclusion
With her extensive experience, exceptional design skills, and deep understanding of the intimate apparel industry, Melissa Franchi is poised to continue driving the success of Nevaeh Intimates. Her passion for creating high-quality, trend-forward products that empower women makes her a valuable asset to the fashion industry.