Meredith Christensen-Jennings
Professional Overview
Meredith Christensen-Jennings is an accomplished Associate Art Director with extensive experience in the fashion industry. She brings a strong creative vision, design expertise, and a keen understanding of brand strategy to her role at Faherty Brand.
Experience Summary
Current Role
As the Associate Art Director at Faherty Brand, Meredith is responsible for conceptualizing and executing visually striking campaigns that effectively communicate the brand's aesthetic and values. She collaborates closely with the creative team to develop and refine innovative design concepts, ensuring seamless integration across digital and print media. Through her leadership and attention to detail, Meredith has played a pivotal role in elevating Faherty Brand's visual identity and driving the company's continued growth and success.
Career Progression
Prior to her current role, Meredith held positions as a Graphic Designer at Anthropologie and a Junior Art Director at J.Crew, where she honed her skills in visual storytelling, brand management, and project coordination. Her diverse experience in the fashion industry has enabled her to develop a comprehensive understanding of the evolving market trends and consumer preferences.
Academic Background
Meredith holds a Bachelor of Fine Arts degree in Graphic Design from the Pratt Institute, where she graduated with honors. Her specialized training in visual communication and design principles has been instrumental in shaping her creative approach and strategic decision-making.
Areas of Expertise
- Brand identity development and implementation
- Creative direction and design concept ideation
- Digital and print asset creation, including photography, illustration, and typography
- Campaign planning and execution
- Collaboration with cross-functional teams to achieve brand objectives
- Proficiency in industry-standard design software, including Adobe Creative Cloud
Professional Impact
Throughout her career, Meredith has consistently demonstrated her ability to drive impactful results. At Faherty Brand, she has spearheaded the development of visually captivating campaigns that have resonated with the target audience, leading to increased brand recognition and customer engagement. Her innovative design solutions and her commitment to aligning the brand's visual identity with its core values have been instrumental in Faherty Brand's continued growth and success.
Conclusion
Meredith Christensen-Jennings is a dynamic and versatile Associate Art Director who has made significant contributions to the fashion industry. Her passion for design, combined with her strategic acumen and collaborative approach, make her a valuable asset to any organization. As she continues to evolve in her career, Meredith is poised to take on increasingly senior roles and drive impactful change within the industry.