Michael Rihani
Director of Product, Coinbase | San Francisco, California
Professional Overview
Michael Rihani is an accomplished Product executive with over 15 years of experience driving innovation and growth at leading technology companies. As the Director of Product at Coinbase, he oversees the development and strategy of the platform's core product offerings, with a focus on driving user adoption and engagement in the rapidly evolving cryptocurrency space.
Experience Summary
Current Role
As the Director of Product at Coinbase, Michael is responsible for defining the product vision, roadmap, and execution strategy for the company's flagship cryptocurrency exchange and digital wallet platform. He leads a talented team of product managers, designers, and engineers to continuously enhance the user experience, expand Coinbase's product suite, and position the company as a market leader in the digital asset ecosystem.
Under Michael's leadership, Coinbase has launched several industry-first features, including advanced trading tools, institutional-grade custody solutions, and seamless on-ramps for mainstream adoption of cryptocurrencies. His data-driven approach and deep understanding of emerging trends have enabled him to drive sustainable growth, improve customer satisfaction, and strengthen Coinbase's competitive edge.
Career Progression
Prior to joining Coinbase, Michael served as the Director of Product - Bitcoin at Cash App, where he was instrumental in scaling the platform's cryptocurrency trading capabilities and solidifying its position as one of the most popular digital payment apps. Before that, he held senior product management roles at Tesla, Apple, and Tilt (acquired by Airbnb), where he made significant contributions to the development of groundbreaking fintech products, including Apple Card, Apple Cash, and Tesla's Supercharger network.
Michael's early career was marked by his entrepreneurial spirit, as he co-founded Koofers, a successful education technology startup that was later acquired, and launched his own web design agency, WebBrainiacs.
Academic Background
Michael holds a Bachelor of Science in Computer Science from the University of Virginia, where he graduated with distinction and was recognized for his academic excellence.
Areas of Expertise
- Product strategy and roadmap development
- Cryptocurrency and digital asset ecosystems
- Fintech product innovation and user experience
- Data-driven decision making and A/B testing
- Cross-functional team leadership and collaboration
- Scaling high-growth technology platforms
Professional Impact
Throughout his career, Michael has demonstrated a track record of delivering transformative products that have had a significant impact on their respective industries. His work at Coinbase, Cash App, and Apple has helped drive mainstream adoption of digital payments, cryptocurrencies, and other financial technologies, empowering millions of users worldwide.
Conclusion
As a seasoned product leader with a passion for innovation, Michael Rihani is uniquely positioned to guide Coinbase through its next phase of growth and cement the company's position as a leading force in the rapidly evolving cryptocurrency and fintech landscape.
