Michael Scissons

Seasoned Entrepreneur, Investor, and Technology Leader

Professional Overview

Michael Scissons is a seasoned entrepreneur, investor, and technology leader with a proven track record of founding and scaling successful businesses. As the Founder and CEO of Perform Search, he leverages his deep expertise in digital marketing, ecommerce, and technology to drive innovation and growth. Additionally, Scissons serves as the Co-Founder and Executive Chairman of Hedlum Brewing and a General Partner at Grid Ventures, where he provides strategic guidance and investments to promising startups.

Experience Summary

Current Roles

Founder & CEO, Perform Search (2019-Present)

• Established Perform Search, a leading digital marketing and ecommerce optimization agency, and has grown the business to serve clients across various industries

• Responsible for setting the strategic vision, leading the executive team, and driving innovation to help clients achieve their digital transformation goals

Co-Founder & Executive Chairman, Hedlum Brewing (2023-Present)

• Co-founded Hedlum Brewing, a craft beer company, and serves as the Executive Chairman to provide strategic guidance and oversight

General Partner, Grid Ventures (2013-Present)

• As a General Partner at Grid Ventures, a venture capital firm, Scissons evaluates investment opportunities, provides strategic advice, and supports portfolio companies in their growth and scaling efforts

Career Progression

Board Member, ZX Ventures (2016-2020)

• Served on the board of ZX Ventures, the venture capital and innovation arm of Anheuser-Busch InBev, and contributed to the strategic direction and growth of the organization

Co-Founder & Chairman, FlashStock (2014-2017)

• Co-founded FlashStock, a visual content creation platform, and led the company as Chairman until its acquisition by Shutterstock

President & CEO, Syncapse (2007-2013)

• Served as the President and CEO of Syncapse, a social media management platform, and guided the company through its growth and eventual acquisition by LookSmart

Director of National Sales Canada, Meta (2006-2007)

• Held the role of Director of National Sales Canada at Meta (formerly Facebook), where he contributed to the company's expansion and success in the Canadian market

Academic Background

Scissons holds a Bachelor of Business Administration (B.B.A.) degree from the University of New Brunswick.

Areas of Expertise

• Digital marketing and ecommerce optimization

• Entrepreneurship and business strategy

• Technology and innovation

• Venture capital and investment

• Leadership and team building

Professional Impact

• Successful entrepreneur with multiple exits, including the acquisitions of FlashStock and Syncapse

• Seasoned investor and advisor, leveraging his expertise to support the growth of promising startups

• Recognized as a thought leader in the digital marketing and ecommerce industry, frequently speaking at industry events and contributing to industry publications

Conclusion

With his extensive experience as a serial entrepreneur, investor, and technology leader, Michael Scissons is well-positioned to drive continued innovation and growth in the digital marketing, ecommerce, and technology sectors. His proven track record of founding and scaling successful businesses, coupled with his strategic investment and advisory roles, make him a valuable asset to the companies and industries he serves.