Michael Solomon, Ph.D.
Professor of Consumer Behavior
Professional Overview
Michael Solomon is a distinguished Professor of Consumer Behavior with over 25 years of industry experience. He is a recognized expert in the field of consumer psychology, specializing in the intersection of marketing, consumer behavior, and human sciences. As a Professor at Saint Joseph's University and the Owner of Mind/Share, Inc., he leverages his vast knowledge and research insights to drive innovative consumer-centric strategies for organizations.
Experience Summary
Current Role
As a Professor at Saint Joseph's University since 2006, Michael is responsible for teaching graduate and undergraduate courses in consumer behavior, marketing, and applied consumer psychology. He has developed and led several groundbreaking research projects, exploring the dynamic factors that influence consumer decision-making and brand engagement. Under his guidance, the university's consumer behavior program has gained international recognition for its cutting-edge curriculum and industry-relevant focus.
Concurrently, Michael serves as the Owner of Mind/Share, Inc., a boutique consulting firm that provides strategic advisory services to global brands and organizations. In this role, he collaborates with cross-functional teams to develop customized consumer insights, marketing strategies, and innovative product solutions that align with evolving consumer preferences and market trends.
Career Progression
Prior to his current positions, Michael held prestigious academic roles at renowned institutions. He served as the Human Sciences Professor of Consumer Behavior at Auburn University from 1995 to 2006, where he conducted extensive research on consumer decision-making and cultural influences on purchasing behavior. Earlier in his career, Michael was the Chairman of the Department of Marketing at Rutgers University from 1987 to 1995, leading the department's strategic vision and overseeing the development of innovative marketing curriculum.
Throughout his career, Michael has authored numerous influential publications, including several best-selling textbooks on consumer behavior and marketing. His work has been widely cited and recognized for its practical applications and ability to inform strategic decision-making for businesses of all sizes.
Academic Background
Michael holds a Ph.D. in Consumer Psychology from the University of Pennsylvania, where he specialized in the study of consumer decision-making processes and the psychological factors that influence purchasing behavior. He also possesses a Master's degree in Marketing from the University of Chicago and a Bachelor's degree in Business Administration from the University of California, Berkeley.
Areas of Expertise
- Consumer behavior and psychology
- Marketing strategy and consumer-centric innovation
- Qualitative and quantitative consumer research methodologies
- Cross-cultural consumer insights and trends
- Branding, product development, and customer experience design
Professional Impact
Throughout his distinguished career, Michael has been instrumental in shaping the field of consumer behavior. He has served as a trusted advisor to numerous global brands, helping them navigate evolving consumer preferences and develop effective marketing strategies. Michael's research and thought leadership have been featured in prestigious academic journals, industry publications, and popular media outlets, further solidifying his reputation as a leading expert in the field.
Conclusion
Michael Solomon is a consummate professional with an exceptional track record of driving innovation and impact in the consumer behavior and marketing domains. His deep expertise, coupled with his passion for teaching and consulting, make him a valuable asset to both academic institutions and industry-leading organizations. As he continues to push the boundaries of consumer behavior research and application, Michael remains focused on empowering businesses to better understand and serve their customers, ultimately driving sustainable growth and success.
