Michaela Dempsey
Chief Marketing Officer
Professional Overview
Michaela Dempsey is an accomplished marketing executive with over 20 years of experience driving strategic growth and digital transformation for leading technology companies. As the Chief Marketing Officer at Levelpath, she is responsible for crafting and executing integrated marketing strategies that elevate the company's brand, generate demand, and accelerate revenue growth.
Experience Summary
Current Role
As the Chief Marketing Officer at Levelpath, Michaela oversees all marketing functions, including brand management, digital marketing, content creation, events, and customer engagement. She has been instrumental in shaping Levelpath's go-to-market strategy, resulting in a significant increase in brand awareness, web traffic, and qualified leads. Under her leadership, the marketing team has won several industry awards, including the 2023 OnCon "Marketer of the Year" award.
Career Progression
Prior to joining Levelpath, Michaela served as the Vice President of Global Demand at Aera Technology, where she led a team responsible for driving global demand generation and digital marketing initiatives. Before that, she held the role of Chief Marketing Officer at Evisort, where she was recognized as the "Marketer of the Year" at the 2023 OnCon Awards. Michaela's career also includes senior marketing leadership positions at Workday, Scout RFP, Tidemark, Anaplan, Bill.com, Trustwave, and Dell EMC, where she consistently delivered measurable growth and business impact.
Academic Background
Michaela holds a Bachelor of Science degree in Marketing from the University of California, Berkeley, where she graduated with distinction.
Areas of Expertise
- Strategic marketing and brand management
- Demand generation and lead nurturing
- Digital marketing and marketing automation
- Content creation and thought leadership
- Event planning and customer engagement
- Cross-functional collaboration and team leadership
Professional Impact
Throughout her career, Michaela has demonstrated a proven track record of driving transformative growth and innovation. At Evisort, she led the development and implementation of a comprehensive digital marketing strategy that resulted in a 150% increase in website traffic and a 75% improvement in marketing-qualified lead conversion rates. At Scout RFP, she spearheaded the company's global marketing efforts, contributing to a successful acquisition by Workday.
Conclusion
Michaela Dempsey is a seasoned marketing executive with a passion for empowering businesses to achieve their strategic goals through innovative, data-driven marketing initiatives. Her deep industry expertise, proven leadership skills, and track record of delivering measurable results make her a valuable asset to the Levelpath team as they continue to drive growth and market leadership.