Michelle Evans

Global Lead, Retail and Digital Consumer Insights

Professional Overview
Michelle Evans is an accomplished global leader in retail and digital consumer insights, with extensive experience driving strategic research and analytics initiatives for leading organizations. As the Global Lead for Retail and Digital Consumer Insights at Euromonitor International, she leverages her deep industry expertise and data-driven approach to deliver transformative insights that empower clients to navigate evolving consumer trends and make informed, impactful decisions.

Experience Summary

Current Role
In her current role as Global Lead, Retail and Digital Consumer Insights at Euromonitor International, Michelle is responsible for leading a team of analysts in developing comprehensive research and analysis on the rapidly changing retail and digital consumer landscape. She works closely with C-suite executives and cross-functional teams to deliver actionable insights that inform strategic decision-making and drive business growth.

Career Progression
Prior to her current role, Michelle held several senior research positions at Euromonitor International, including Senior Head of Global Digital Consumer Research and Head of Global Digital Consumer Research. In these roles, she spearheaded groundbreaking research initiatives that provided clients with unparalleled visibility into emerging digital consumer behaviors and market trends. Her contributions have earned her a reputation as a thought leader in the industry, and she has been featured as a Forbes Retail Contributor since 2016.

Academic Background
Michelle holds a Bachelor's degree from DePauw University and a Master's degree from Northwestern University, where she specialized in relevant fields. Her academic achievements and specialized knowledge have been instrumental in shaping her successful career and ability to deliver transformative insights.

Areas of Expertise

• Retail and e-commerce industry trends and consumer behavior

• Digital transformation and the impact of emerging technologies

• Strategic data analysis and insights generation

• Cross-functional team leadership and collaboration

• Client relationship management and stakeholder engagement

Professional Impact
Under Michelle's leadership, Euromonitor International has become a trusted partner for global brands and organizations seeking to navigate the rapidly evolving retail and digital consumer landscape. She has led the development of cutting-edge research methodologies and innovative analytical tools that have empowered her clients to make more informed, data-driven decisions.

Conclusion
With her wealth of experience, deep industry expertise, and proven track record of driving impactful results, Michelle Evans is poised to continue making significant contributions to the retail and digital consumer insights space. Her unwavering commitment to delivering transformative insights and empowering her clients to succeed make her a valuable asset to any organization seeking to stay ahead of the curve in an increasingly dynamic and competitive market.