Michelle Hines

Sales Operations Manager

Professional Overview
Michelle Hines is an experienced Sales Operations Manager with a proven track record of driving operational excellence and strategic initiatives within the technology sector. With over a decade of industry experience, she excels at optimizing sales processes, enhancing data-driven decision-making, and enabling high-performing sales teams to achieve their goals.

Experience Summary

Current Role
As the Sales Operations Manager at CDW, Michelle is responsible for overseeing the company's sales operations, including forecasting, pipeline management, and performance analytics. She works closely with sales leadership to identify opportunities for process improvement, implement data-driven strategies, and ensure the efficient execution of sales activities. Under her guidance, the sales team has consistently exceeded revenue targets and improved key performance metrics.

Career Progression
Prior to her current role, Michelle served as the Sales Operations Supervisor at CDW, where she played a pivotal role in streamlining reporting, enhancing sales tools, and driving process automation. Her ability to identify and resolve operational bottlenecks, coupled with her strong analytical skills, enabled her to make significant contributions to the company's sales performance and overall operational efficiency.

Academic Background
Michelle holds a Bachelor's degree in Business Administration from the University of Illinois at Chicago, where she graduated with honors. Her academic focus on operations management and data analysis has provided a strong foundation for her successful career in sales operations.

Areas of Expertise

• Sales operations management

• Data analysis and performance reporting

• Process improvement and automation

• Sales forecasting and pipeline management

• Cross-functional collaboration and stakeholder engagement

• Technology implementation and adoption

Professional Impact
During her tenure at CDW, Michelle has spearheaded several high-impact initiatives, including the implementation of a new customer relationship management (CRM) system, which resulted in a 25% improvement in lead conversion rates. She has also led the development of a comprehensive sales analytics dashboard, enabling the sales team to make more informed, data-driven decisions and improve overall sales productivity by 18%.

Conclusion
With her exceptional operational expertise, data-driven approach, and strong leadership skills, Michelle Hines is poised to continue driving transformative changes within the sales operations function at CDW. Her dedication to streamlining processes, leveraging technology, and empowering sales teams makes her a valuable asset in the ever-evolving technology industry.