Professional Summary
Professional Overview
Mike C. is the Owner and Founder of Swivel New Media, a leading digital marketing agency based in Canada. With over 20 years of industry experience, he has established Swivel as a trusted partner for businesses looking to enhance their online presence and drive measurable results. Mike's expertise spans digital strategy, content creation, SEO, and social media marketing, enabling him to deliver innovative solutions that help clients achieve their marketing objectives.
Experience Summary
Current Role
As the Owner and Founder of Swivel New Media, Mike is responsible for setting the strategic vision, leading the talented team of digital marketing professionals, and overseeing the execution of client campaigns. Under his guidance, Swivel has consistently delivered exceptional results, earning a reputation for driving increased website traffic, improved search engine rankings, and enhanced brand awareness for its diverse client base.
Career Progression
Prior to founding Swivel New Media in 1997, Mike held the role of Project Systems Coordinator at ICAN Systems Inc., where he gained valuable experience in project management and digital implementation. His ability to identify emerging trends and adapt his strategies accordingly has been instrumental in Swivel's continued growth and success over the past two decades.
Academic Background
Mike holds a Bachelor of Business Administration from the University of Toronto, where he graduated with distinction. His academic focus on digital marketing and e-commerce has provided a strong foundation for his entrepreneurial ventures and has enabled him to stay at the forefront of industry best practices.
Areas of Expertise
- Digital strategy and campaign planning
- Content creation and optimization
- Search engine optimization (SEO)
- Social media marketing and community management
- Analytical and data-driven decision making
- Team leadership and client relationship management
Professional Impact
Under Mike's leadership, Swivel New Media has established itself as a leading digital marketing agency, serving clients across a wide range of industries. The agency has consistently delivered impressive results, including a 35% increase in organic website traffic for a major retail client and a 45% improvement in search engine rankings for a B2B software company. Mike's innovative approach and commitment to client success have earned Swivel numerous industry accolades and a growing portfolio of satisfied clients.
Conclusion
With his extensive experience, industry expertise, and a proven track record of driving measurable results, Mike C. is well-positioned to continue guiding Swivel New Media's growth and success. His dedication to staying at the forefront of digital marketing trends and his ability to translate these insights into effective strategies make him a valuable asset to businesses seeking to enhance their online presence and achieve their marketing objectives.
