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Mike Rubidoux

Professional Summary



Professional Overview



Mike Rubidoux is a seasoned sales and strategy professional with over 30 years of experience in the produce and agricultural industries. As the Western Region Sales Manager and Director of Sales Strategy at Hazel Technologies, Inc, he leverages his deep industry expertise to drive sales growth and develop innovative go-to-market strategies.

Experience Summary



Current Role



In his current role, Mike is responsible for leading the sales team in the Western United States and developing comprehensive sales strategies to expand Hazel Technologies' market share. He works closely with key customers to understand their evolving needs and ensures the delivery of tailored solutions that enhance product quality and extend shelf life. Under Mike's leadership, the Western region has consistently exceeded sales targets and achieved significant year-over-year growth.

Career Progression



Mike's extensive career in the produce industry has spanned various leadership positions, including Sales Manager at Purity Organic and Harvest Sensations, Senior Sales Account Executive at Sun Pacific, and Director of Sales and Marketing at Norcal Nursery, Inc. He has a proven track record of driving sales performance, building strong customer relationships, and implementing effective go-to-market strategies.

Academic Background



Mike holds a Bachelor of Science degree in Business Administration from the University of California, Davis, with a focus on Marketing and Logistics.

Areas of Expertise



  • Strategic sales planning and execution

  • Customer relationship management and account development

  • Sales team leadership and performance optimization

  • New product introduction and market expansion

  • Supply chain optimization and logistics management

  • Produce industry trends and market dynamics


Professional Impact



Throughout his career, Mike has contributed significantly to the success of the organizations he has served. He has implemented data-driven sales strategies that have consistently exceeded revenue targets and strengthened market positioning. Mike's ability to foster collaborative partnerships with customers and industry stakeholders has been instrumental in driving innovation and delivering value-added solutions.

Conclusion



With his comprehensive industry expertise, strategic acumen, and proven track record of sales excellence, Mike Rubidoux is a valuable asset to Hazel Technologies, Inc. As the Western Region Sales Manager and Director of Sales Strategy, he is poised to continue driving the company's growth and success in the produce industry.