Professional Overview
Milou Van Hassel is a seasoned business owner, brand strategy director, and thought leader in the e-commerce and digital marketing space. With a diverse background spanning roles in marketing, e-commerce consulting, and event management, she brings a wealth of industry expertise to her current ventures.
Current Role
As the Business Owner and Brand Strategy Director at Blue Flamingooo, Milou leads the company's brand development and strategic initiatives. She is responsible for driving the company's growth through her expertise in personal branding, online authority building, and community engagement. Milou also hosts the "Worth The Hassel" podcast, where she shares her insights and experiences with her audience.
Career Progression
Prior to her current roles, Milou held positions as a Marketing and Communication Manager at MaxServ B.V., an E-commerce Consultant at Youwe and METMEER, and the Director of Event Management at Ecommerce Essentials. Throughout her career, she has leveraged her strong technical skills in areas such as Magento 2, SEO, SEA, and email marketing to deliver measurable results for her clients and employers.
Academic Background
Milou holds a diverse educational background, with a focus on e-commerce and digital marketing. Her academic achievements include her work as a member of the Meet Magento Crew and her contributions as a columnist for Feem online.
Areas of Expertise
Milou's expertise spans the e-commerce and digital marketing landscape, with a particular focus on brand strategy, personal branding, and community building. She is adept at leveraging her technical skills in platforms like Magento 2 to drive online success for her clients. Additionally, Milou's strong leadership and communication abilities have enabled her to make a significant impact in the industry through her podcast, author work, and community initiatives.
Professional Impact
Through her current ventures, Milou has established herself as a thought leader and online authority in the areas of personal branding and community-driven growth. She has authored the book "Personal Branding dit is wat je moet weten" and developed her own proprietary methodology, "Groeien tot een online autoriteit," which she shares with her audience. Milou's podcast, "Worth The Hassel," further solidifies her position as a trusted voice in the industry.
Conclusion
With her diverse background, proven track record, and forward-thinking approach, Milou Van Hassel is well-positioned to continue making a significant impact in the e-commerce and digital marketing landscape. Her commitment to personal branding, community engagement, and strategic brand development make her a valuable asset to her clients and the industry as a whole.
