Professional Overview

Molly McFarland is a seasoned executive serving as the Founder and Chief Revenue Officer at AdAdapted, located in Ann Arbor, Michigan, United States. Her key expertise areas include revenue growth, marketing strategy, and business development, with a focus on the technology and marketing industries.

Experience Summary

Current Role

As the Founder and Chief Revenue Officer at AdAdapted, Molly has been responsible for driving revenue growth and overseeing the company's marketing and business development efforts since 2012. During her tenure, she has made significant contributions to the company's success, although specific details on her achievements in this role are not available.

Career Progression

Molly's career has been marked by notable roles that have contributed to her growth and expertise. Prior to founding AdAdapted, she served as the Marketing Director at Amplifinity (formerly uRefer) from 2010 to 2012 and as the Marketing/Business Development professional at Hobbs+Black Architects from 2006 to 2010. Additionally, she was a Board Member at Ann Arbor DDA from 2018 to 2022. These roles have provided her with a strong foundation in marketing, business development, and leadership.

Academic Background

Information on Molly's educational background is not available.

Areas of Expertise

Molly's expertise includes industry-specific skills in marketing and business development, technical competencies in revenue growth strategy, and leadership and management capabilities. Her experience has equipped her with the skills to drive revenue growth, develop marketing strategies, and lead teams effectively.

Professional Impact

While specific details on Molly's notable projects or initiatives are not available, her contributions to the companies she has worked with and her role as a Board Member at Ann Arbor DDA demonstrate her commitment to professional excellence and community engagement.

Conclusion

Molly McFarland's professional trajectory is marked by her entrepreneurial spirit, marketing expertise, and leadership capabilities. Currently focused on driving revenue growth at AdAdapted, her value proposition lies in her ability to develop and execute successful marketing strategies, lead high-performing teams, and contribute to the growth and success of her organization.