Moya McKay - Experienced Webinar Manager
Professional Overview
Moya McKay is an accomplished Webinar Manager with extensive experience in driving digital engagement and delivering exceptional virtual event experiences. With a strong background in the technology industry, she has developed expertise in leveraging webinars and virtual events to support customer success, product marketing, and digital operations.
Experience Summary
Current Role: Webinar Manager, Salesforce (2023-05-01 to Present)
As the Webinar Manager at Salesforce, Moya is responsible for strategizing, planning, and executing high-impact webinar programs that support the company's sales and marketing initiatives. She collaborates cross-functionally to develop engaging content, optimize audience targeting, and drive measurable results, contributing to Salesforce's leadership in the cloud computing and enterprise software space.
Career Progression
Prior to her current role, Moya held several key positions within the tech industry, including:
- Webinar Manager at MuleSoft (2021-07-01 to 2023-07-01)
- Program Manager, Customer Success Virtual Events at ServiceNow (2020-08-01 to 2021-04-01)
- Sr. Product Marketing Manager - OneTrust Pro at OneTrust (2019-07-01 to 2020-07-01)
- Digital Operations Specialist at Hexagon AB (2019-04-01 to 2019-07-01)
- Sr. Product Marketing Specialist, Digital Content & Webinars at Pardot (2016-11-01 to 2019-02-01)
Throughout her career, Moya has consistently demonstrated her ability to drive virtual engagement, optimize webinar performance, and collaborate with cross-functional teams to deliver impactful results. Her diverse experience has enabled her to develop a deep understanding of the technology landscape and the strategic role of webinars in supporting business objectives.
Academic Background
Moya holds a Bachelor of Arts degree in English Literature from Spelman College, where she also served as a Resident Advisor, showcasing her leadership skills and commitment to student development.
Areas of Expertise
- Webinar strategy and program management
- Virtual event planning and execution
- Digital content creation and optimization
- Marketing automation and lead generation
- Customer success and engagement
- Cross-functional collaboration and project management
Professional Impact
Throughout her career, Moya has contributed to the success of leading technology companies by designing and implementing effective webinar programs that drive engagement, generate qualified leads, and support customer success. Her ability to analyze data, identify trends, and adapt her approach has enabled her to consistently deliver measurable results and contribute to the growth and success of the organizations she has served.
Conclusion
Moya McKay is a seasoned Webinar Manager with a proven track record of driving digital engagement and virtual event excellence. With her extensive experience in the technology industry, she is well-positioned to continue making a meaningful impact in her current role at Salesforce and to further develop her expertise in the evolving world of virtual events and digital marketing.
